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Top Quality Omega 27.00 mm Watches (229) Items
Top Quality Omega 27.00 mm Watches (229) Items

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  • Cosmic Watch - The world's first 4D digital astrolabe - and it's Swiss Made

    It's called the Cosmic Watch and it is Swiss Made, but ironically it is not yet available as a watch. Having crossed the desks of the executives at Omega (too digital) and Google Switzerland (not functional enough), the project arrives on the market not as a wristwatch but as an application running on iOS and Android or as a luxurious desk clock or high-end touchscreen display that would make the perfect addition to a boardroom or hotel lobby. It is the world's first interactive astronomical clock in the digital era, and it's Swiss Made!
    The Cosmic Watch builds on the centuries old tradition of the astrolabe as a means of displaying the rotation of the heavenly bodies in our solar system. But whereas the historical astrolabes were objects intended as decoration just as much as they were for education, the Cosmic Watch is geared much more towards the educational aspect, capitalizing on the ubiquity of smartphones and tablets around the world.

    A new appreciation of time

    One of the cornerstones of this approach is adding the dimension of time, which can be overlaid on any of the views in the form of a circle around the equator with an optional digital read-out if desired. Intuitively, the time can also be read against the selected location and the shadow cast by the sun gives an instant overview of where on earth it is night and day.

    A "time travel" function lets you move forwards or backwards through time at varying speeds, from a sedate two minutes per second to a dizzying year per second. As you move forwards or backwards you see the trace of the movement of the planets and you can pause at any point to see the exact configuration in the solar system at that point. Furthermore, significant astronomical events such as eclipses are highlighted along the way.
    Five different guides (horizon, compass, planet names, connections, celestial rings and equatorial grid) can be toggled on and off to assist with astronomical observations. Simply activating the horizon and compass, for example, then aligning north on the compass with north on the horizon, lets you easily identify the planets at a glance. On a cloudless night in mid-May I was able to pick out Mars, Venus, Jupiter and Mercury from my balcony in a matter of minutes.

    The future

    As with any smartphone application, the advantage of the technology is that it can regularly be updated. The developers are already working on adding new features such as real-time weather, a world-time display and equation of time function. With such features on board, the application could in future easily replace three or more existing types of application (world time, sky chart, weather). All this at a cost of just 4 Swiss francs!

    The Cosmic Watch also comes packaged as two high-end luxury objects, the Vision and the Eclipse. The Vision is an interactive table clock and the Eclipse is a custom-built interactive astronomical "wall time device" using the very best touchscreen technology available.
     


    The Cosmic Watch can be downloaded from Google Play and the Apple App Store.

  • Omega - Seamaster Co-Axial 300 M Limited Edition James Bond 007


    OMEGA celebrated the fiftieth anniversary of the first James Bond film with the launch of two commemorative limited edition watches, a press conference and a showcase of props from every James Bond film at its new Westfield Stratford (England) boutique.


    The event was opened by OMEGA president Stephen Urquhart, who welcomed media and guests and talked about his brand's relationship with the film franchise. He said, "James Bond is unmatched as a cultural icon and we are excited to be celebrating half a century of great adventure films featuring the world's favourite spy. We are also happy to have the opportunity to display items from every one of those films. I know that the showcase will bring back a lot of cinematic memories." Stephen Urquhart was joined by OMEGA's vice president and head of product development, Jean-Claude Monachon, who introduced two Seamaster Diver watches that OMEGA has released to commemorate the milestone. Released in two sizes, the new Seamaster Diver is distinguished by a red "50" on its diving bezel, a reminder that it is celebrating a special anniversary. Also at the press conference was Lindy Hemming, the Oscar-winning costume designer who chose the OMEGA Speedmaster as 007's watch in GoldenEye in 1995. Asked about her selection of the OMEGA Seamaster with the blue dial, she said "I was convinced that Commander Bond, a Naval man, a diver, and a discreet gentleman of the world would wear this watch as opposed to the one everyone expected me to use."


    She added, "I had also known contemporaries when I was in my twenties who were military and naval, and some who worked in field of energy and electricity, who all swore by their Omegas. Therefore, as one of the early tasks in designing the new Bond, Pierce Brosnan, I went to a props and hand props meeting and argued for the use of Omega, which I had of course first investigated to make sure they would be interested in placing their watches on Bond!" Bond film props and gadgets on display The showcase which opened on Wednesday features props from all 22 previously released Bond films. The Parahawk from The World is Not Enough is displayed outside the boutique; it attracted considerable attention from shoppers in the mall who were pleased to enter the boutique to see a wide range of props that includes a Dom Perignon champagne bottle from Dr. No, a flask bomb used in A View to Kill, super-villain Jaws' teeth from The Spy Who Loved Me and Bond's piton gun from GoldenEye.


    The showcase continues through Friday February 24th at the OMEGA Boutique at the Stratford Westfield Mall and is open to the public.

  • Swatch Group - DFNI assigned the award "best new store"


    In January 2011, Tech-Airport received from Duty Free News International the Product Award 2010 in the category "Best new store" for its Hour Passion Boutique at Geneva International Airport.


    The DFNI Product Awards are held each year to reward excellence and innovation, among the leading players in the travel retail and duty-free industry, in terms of store concepts, products or marketing initiatives in the last 12 months.
     
    This award to Tech-Airport gratifies a company that has succeeded in becoming an acknowledged expert in the concept of watch and jewelry boutiques in international airports. Above all, it rewards an innovative project and demonstrates the company's ability to develop creative stores, tailored to passengers' expectations, designed by combining the experience of its origins with that gained in the field.
     
    Today Tech-Airport has more than thirty boutiques in eight international airports: in France at Paris Roissy Charles-de-Gaulle, Paris-Orly, Nice-Côte d'Azur and Nantes-Atlantique, in Switzerland at Geneva Cointrin, in Germany at Dusseldorf, in Ireland at Dublin and in Singapore at Changi. With its multi-brand Hour Passion boutiques and mono-brand boutiques for Omega and Swatch, its retail boutiques satisfy the demands of the different airports and of their passengers, proposing a complete and adapted range, presented in a space where the design and layout enhance the different brands of timepieces and jewels.
     
    The rapid growth in the number of concessions is undeniable proof of an effective model suited to market needs.
     
    Besides bringing recognition and fame on the international level, this distinction allows Tech-Airport to face with enthusiasm and confidence the challenges of the coming months, particularly the launch of the new airport boutiques in Venice, Dusseldorf and Berlin.


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