Discount Longines Automatic Watches, Best Longines Automatic Replica

Longines Lyre 35 Quartz Stainless Steel (L4.759.4.12.6)

this is a second watch from Longines Lyre 35 Quartz Stainless Steel (L4.759.4.12.6)or me---happy with both, especially at the sale price!

---- [Rating: 5 / 5 stars]

Review by Michelle N, From Bermuda Hamilton Parish

Longines Elegant Silver Diamond Dial Steel and Pink Gold Men's Watch L27935777

GREAT SELLER, THANKS

---- [Rating: 5 / 5 stars]

Review by Emily MacGregor, From Italy Accra

Longines Heritage Automatic Chronogaph Silver Dial 18kt Rose Gold Brown Leather Men's L27508762

Another Heidi beautiful wonder. This goes very well with the very dimensional necklace but can also be worn for any ocassion as it is very versital. Definitely for the "girly" woman.

---- [Rating: 5 / 5 stars]

Review by Shaytoday, From USA Houma

Longines has been since 2008 the Official Partner and Timekeeper of the Archery World Cup season. The tour started in May in Shanghai, China then visited Antalya, Turkey and Wroclaw, Poland. Athletes receive points for finishing in the top 32 at each event on the Archery World Cup circuit. At the fourth and last stage of the Archery World Cup in Medellin, Colombia, 32 elite athletes booked their invitations to the Mexico City 2015 Archery World Cup Final.

This sport represents the values that the brand cherishes - precision, tradition and elegance. To succeed, the athletes master bow and arrow through concentration, balance, accuracy, and skill. In Mexico City, the Official Watch of the event was a model from The Longines Master Collection. It features a silver-finished "barleycorn" patterned dial which makes an elegantly contrasting background to the moon-phase display.

To round up the Archery World Cup season, Longines presented the Longines Prize for Precision on Saturday 25, following the compound final. Female athlete Sara Lopez from Colombia and male athlete Mike Schloesser from the Netherlands were the most precise archers of the 2015 World Cup in the compound category. They have scored the most "10 rings" during the qualifications and the tournaments of the season. They each received a Longines Prize for Precision-trophy, a Longines watch and a cheque.

As FEI's Top Partner, Longines is the Official Partner, Official Timekeeper and Official Watch of the CSIO Barcelona 2015 and timed the victory of Team Belgium, made up of Olivier Philippaerts on H&M Armb van de Kapel, Judy-Ann Melchior on As Cold As Ice Z, Jos Lansink on For Cento and Gregory Wathelet on Conrad de Hus, at the Furusiyya FEI Nations Cup^TM Jumping final after several months of intense preparation and thrilling competitions across Europe. The Swiss watch brand is also associated with two other highlights of the event: the Longines Challenge Cup on Friday, won by Team Qatar, and the Longines Cup of the City of Barcelona on Sunday.

Besides, the Official Watch of the CSIO Barcelona 2015 is a lady model of the new Longines DolceVita collection, cased in steel, decorated with diamonds and featuring a silver-coloured "flinque" dial adorned with painted Roman numerals. This timepiece represents contemporary elegance of the Longines watchmaking brand worldwide, which makes it also the perfect illustration of the elegance of this world class competition.

The partnership between Longines and the FEI reinforces the traditional and long-lasting commitment of the Swiss watchmaker in equestrian sports. As part of this partnership, Longines is lending its name to the FEI world ranking for riders participating in the show jumping trials: the Longines Rankings. The brand is the Official Partner of the three indoors series (Western European, Chinese and North American League) and the final of the Longines FEI World Cup^TM Jumping, as well as the outdoors series and the final of the Furusiyya FEI Nations Cup^TM Jumping.

Once again drawing from its long watchmaking tradition, Swiss watchmaker Longines is reissuing one of its period time pieces as a new addition to the Longines Column-Wheel Single Push-Piece Chronograph line. Longines' exclusive single push-piece column-wheel movement is housed in the sober watch case of this new model.

The transparent steel case back with a diameter of 41 mm reveals the minutiae of Longines' signature watch movement. The blued finish column wheel shows its perfectly symmetrical profile within this exclusive calibre. A single push-piece is used to control the chronograph's functions, reinforcing this model's sleek design. This refined chronograph also features a tachymeter scale.

The Longines Column-Wheel Single Push-Piece Chronograph displays a sober elegance, much like the model that inspired it. Available in black matte or white lacquer, its dial bears black or white contrasting Arabic numerals and a tachymeter scale. Its rhodium-plated or blued finish steel hands stand out, ensuring perfect reading. A black or brown leather strap completes this model.

Boasting a decidedly bold design, the various models of this collection nevertheless remain true to the elegance that characterises the winged hourglass brand.
Shapes and materials derive their inspiration from symbolic elements of equestrian sports with which Longines have been intertwined for over a century. Arches on racetracks evoking horseshoes, stirrups and fine leather of saddles are the b images found in the bold lines of these watches dedicated to female equestrian sports lovers.

The models evoking the arch are available in four sizes - 23 mm, 26 mm and 30 mm and 34 mm - while watches drawing their inspiration from the stirrup come in three sizes, 23.50 mm, 26.50 mm and 30 mm.
Their steel cases house a quartz movement and each of these watches also comes in a diamond-set version. The polished black lacquer and mother-of-pearl dials are adorned with diamond indexes, while the silver-coloured flinque dial features Roman numerals and the silver-coloured sunburst dial Arabic numerals.
The stirrup-shaped model with a mother-of-pearl dial is also available in an even more dazzling version, decorated with a double row of diamonds. All the watches in this collection are fitted with overstitched leather straps matching the rider outfit.

For the sixth successive year, Longines is inviting 16 promising young tennis players under the age of 13 - coming from 16 different countries - to showcase their talent in a competition worthy of the very greatest professional players: the Longines Future Tennis Aces tournament.
Held from 28th to 30th May, the 2015 tournament, enhanced by former French tennis player Arnaud Clement as its patron, will pit 16 youngsters against one another on a clay court installed in front of the Eiffel Tower. The winner will be awarded with a Longines watch, the tournament cup and an annual scholarship until his 16th birthday.
In addition, the final of the "Rendez-vous a Roland Garros" circuit, with which Longines has partnered for the first time this year, will be held on the very same court. The winners will receive a Wild Card, allowing them to compete against the best international players in the French Open's Junior tournament.

The visit to Paris for these future champions will start on 26th and 27th May with the Longines Academy, a training camp that will give them the opportunity to familiarise themselves with playing on clay and to receive precious technical tips from two specialists in the sport. Throughout the week, the players will receive encouragement from Arnaud Clement, who the finalists will get the chance to play against in the exhibition match to be held after the tournament's final on Saturday 30th.

The Longines Future Tennis Aces tournament is held during the first week of the French Open at Roland-Garros, of which Longines has been the Official Partner and Timekeeper since 2007. To mark this top-level sporting event, Longines is highlighting a new steel chronograph model, the Conquest Classic Moonphase, housing a self-winding mechanical movement.

This year, Longines has become the partner of the "Rendez-vous a Roland-Garros" tournaments being held in China and Brazil. These competitions aim to identify the best players on clay from their countries with a view to allowing them to fulfil their dream of participating in one of the most prestigious tournaments in the international tennis calendar. The two winners of each tournament (one male and one female) will play against one another in the competition's finals to be held in Paris on May 24, on the same court as the Longines Future Tennis Aces event.

Longines' passion for equestrian sports dates back to more than a century. In 1878, the Swiss watch brand produced a chronograph engraved with a jockey and his mount. The Longines Equestrian Pocket Watch Horses Trio 1911 was inspired by a metal pocket watch kept in the Longines museum and produced in 1911.

This 18-carat rose gold pocket watch has a cleverly crafted background depicting a trio of horses. The heads of these three proud animals stand out against a background of delicately worked foliage. The plant motifs are repeated in the middle of the piece. This unusual model is produced in a very limited edition. Each copy is numbered.

With a diameter of 48.20 mm, this model features the L878.4 calibre with manual winding. This movement is developed exclusively for Longines. Its white dial is decorated with large black painted Arabic numerals and a minute circle. It displays the hours and minutes with elegant "Breguet"-type blued steel hands and there is a small seconds at 6 o'clock. The sides and the bow on this watch are finely crafted in imitation of the original model.

The Longines and IFHA International Award of Merit 2014 was awarded to Alec Head at a ceremony in Paris on 6 October 2014. The Frenchman, a leading figure in his country's horseracing industry, has enjoyed enormous success as a jockey, trainer, owner and breeder over the course of a career spanning several decades.
The trophy, accompanied by an elegant Longines watch, was presented to Mr Head by Mr Juan-Carlos Capelli, Vice-President and Head of International Marketing at Longines, and Mr Louis Romanet, President of the IFHA, during a ceremony specially held to mark the occasion.

Longines is the Official Partner and the Official Watch of the IFHA, as well as the Title Partner in the Longines World's Best Racehorses Rankings. Once a year the Longines and IFHA International Award of Merit is awarded, paying tribute to the career of a figure from the horseracing world.

In order to mark this outstanding collaboration that contributes so much to the prestige of horseracing, Longines has presented IFHA with a Longines Equestrian Lepine timepiece.
This rose gold pocket watch, dating from 1927 and re-issue, has been produced in a highly exclusive limited edition to mark the Year of the Horse, and reflects the Swiss watch brand's passion for equestrian sports.This model pays tribute to this legendary animal that is the embodiment of not only prestige, but also elegance and performance, two values close to the heart of the brand known by its winged hourglass logo.

On Wednesday 23 July 2014, Longines Ambassador of Elegance Aishwarya Rai attended, together with Mr. Walter von Känel, President of Longines, the opening ceremony of Glasgow 2014, the XXe Commonwealth Games.

Longines is the Official Timekeeper and Watch of the Games, that are held in Glasgow from 23 July to 3 August 2014. In addition, the Swiss watch brand is the Presenting Partner of the Gymnastics competitions.

The Official Watch of Glasgow 2014 is a chronograph in steel from the Conquest Classic collection, housing an exclusive mechanical column-wheel calibre. With a diameter of 41 mm, its black dial is set with one arabic numeral and 11 applied indices with Super-LumiNova®. It displays the hours and the minutes, a small second at 9, a 30-minute counter at 3, a 12-hour counter at 6 as well as the date at 4:30. Just as the entire Conquest Classic collection, this timepiece is water-resistant to 5 bar and its screw-down case back is fitted with a sapphire glass.

Longines and Casas Novas signed an important long-term partnership agreement. The agreement enables Casas Novas to pursue its excellence targets as organizer of equestrian events and to gradually improve the quality of the competitions. Casas Novas and Longines share common values such as tradition, elegance and performance.

The Swiss watch brand is proud to support the XXVIII edition of the CSI A Coruña, that will be held from 25 to 27 July 2014 at the Casas Novas Equestrian Centre. With a prize money of €256,000, this event consists of nine competitions whose highlight is the Longines Trophy.

The Official Watch of the event will be a chronograph in steel from the collection, a line dedicated to Longines' passion for the equestrian world. It houses an exclusive mechanical column-wheel caliber and displays a black dial. Just as the entire collection, this timepiece is water-resistant to 5 bar and its screw-down case back is fitted with a sapphire glass.

The 44 mm circular steel case of the Longines Avigation - a contraction of "aviation" and "navigation" - referring to a navigation system invented during the 1920s - has the same diameter as the original one. It houses an L704 self-winding, mechanical calibre which shows the hours, minutes, seconds and date, and has a second time-scale. As in the 1949 model, the movement is encased in a soft iron plate and dome which protect it from the effects of magnetic fields.

The black dial features large white numerals as well as a 24-hour scale in red. The stick hands on the main dial are rhodium-plated and the lozenge-shaped hand on the second time-scale is red. All the hands are coated with Super-LumiNova®. The upper segment of the dial bears a distinctive sign, namely a broad arrow, used in the United Kingdom to denote government property, including military equipment and therefore the watches used by the British army.

The Longines Avigation is fitted on a black alligator strap with a buckle.

Hohhot, a north-central city, known for its nomadic history and natural scenery, experienced tremendous excitement and elegance thanks to eight flat races on Saturday and to the presence of Aaron Kwok, Longines Ambassador of Elegance.  On Saturday, Longines was also the Title Partner of the Longines Mile race that saw the victory of Danny Beasley on Nassau.
The running of the first internationally endorsed thoroughbred race represents the first step towards a renaissance of flat races in Mainland China. It was a highly anticipated return for a sport that has long been an intrinsic part of China's social culture. Miss Melissa Lu won the Longines Prize for Elegance and received a Longines timepiece from Aaron Kwok, Longines Ambassador of Elegance. A horse lover, the Asian superstar is a member of the Hong Kong Jockey Club and the owner of a four-year-old stallion.
Longines has always had a passionate interest in equestrian sport, which is a perfect example of elegance and high performance - values that have always been close to the brand's heart. As the official partner of some of the most prestigious flat races in the world, the Swiss watch brand therefore launched a collection of timepieces to be worn amidst the excitement of the parade rings, namely the Conquest Classic. The Official Watch of the China Equine Cultural Festival belongs to that collection. It combines steel and rose gold and features a silvered dial. 

The Ladies Diamond Conquest models combine the brilliance of precious stones with the strength of ceramic in black and white. The dynamic beauty of those models, achieved through a marriage of sporty design and glittering diamonds, echoes the fine balance between performance and elegance. Sporty women who appreciate elegance will find exactly what they are looking for.

The Ladies Diamond Conquest models are aimed at those women who enjoy sport but are not willing to compromise on elegance. Thanks to the use of diamonds and the innovative combination with ceramic, these models add a touch of sophistication to the sporty beauty of Longines' range of products. With its delicate balance, the Ladies Diamond Conquest watch is the ideal timepiece to weapon many occasions; during an equestrian competition, a tennis tournament or while having fun on the ski slopes, but in the same vein it will add a touch of elegance worn for a cocktail party or a formal dinner.
These glittering timepieces boast a dynamic beauty which has been achieved by the use of ceramic embellished with 54 Top Wesselton VVS diamonds set around the inside of the bezel and on the dial. The bezel and the bracelet are reinforced by the use of white or black ceramic while the matching dial - white mother-of-pearl or black - completes the appeal of this model.
The Ladies Diamond Conquest models have a screw-down case back while the crown has a lateral protection. They are water-resistant to 5 bar and the bracelets have a triple safety folding clasp. The stainless steel case has a diameter of 35 mm and houses a quartz movement that shows the hours, minutes, seconds and date.

Thanks to their delicate balance between performance and elegance, these robust timepieces are ideal for women who enjoy sport but at the same time appreciate refinement. The Ladies Diamond Conquest models have added a new dimension to the Longines Sport Collection thanks to the inclusion of diamonds and the combination of these precious gems with the strength of ceramic.

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The Irish horse owner, trainer and breeder Jim Bolger was awarded the trophy and an elegant Longines watch from hands of Mr. Juan-Carlos Capelli, Vice President and Head of International Marketing of Longines, and Mr. Louis Romanet, IFHA Chairman. The Swiss watch brand is the Official Partner and the Official Watch of the IFHA, as well as the Title Partner of the Longines World's Best Racehorses Rankings.
Mr. Jim Bolger has captured many big races across Europe in the last three decades. He has made a huge impact on the horseracing industry as a trainer, as a breeder, as an owner and as an educator of jockeys and trainers.

Churchill Downs Racetrack, home of the world famous Kentucky Derby and Kentucky Oaks, has entered into a long-term agreement with internationally renowned Swiss watchmaker Longines to serve as Entitlement Partner of the Kentucky Oaks and to retain its role as Official Watch and Timekeeper of the Kentucky Derby. As a result of its existing and expanded partnership, the Kentucky Oaks has been renamed the "Longines Kentucky Oaks," and Longines is the Official Timekeeper of Churchill Downs Racetrack. Longines will host multiple events surrounding Longines Kentucky Oaks Day, Friday, May 3, 2013, and the famed "Run for the Roses," Saturday, May 4, 2013.
As it has in the past, Longines will award watches from the elegant Longines Saint-Imier Collection to the winning horses' owner, trainer and jockey on both race days. A Longines digital countdown clock is currently featured on the Churchill Downs website, www.KentuckyDerby.com, as the official countdown to the "Greatest Two Minutes in Sports." Represented by tennis legend and longtime Ambassador of Elegance Stefanie Graf, Longines will have a b presence throughout Churchill Downs and other Derby-affiliated events including Taste of Derby, the Longines Kentucky Oaks Fashion Contest and the Winner's Party. Additionally, Longines will sponsor the Churchill Distaff Turf Mile presented by Longines on Kentucky Derby afternoon and will have timepieces and branded clocks on display throughout the Churchill Downs facility. The brand's logo will also be prominently featured on the official Kentucky Derby Red Carpet, racetrack and other surrounding areas.
Longines Kentucky Oaks 139 is the Kentucky Derby's $1 million companion race for 3-year-old fillies at 1 1/8 miles and is televised on NBC Sports from 5-6 p.m. (ET) The Longines Kentucky Oaks features a "Ladies First" theme, continuing the "Pink Out!" tradition which encourages all attendees to wear pink to the track. The Longines Kentucky Oaks Fashion Contest will celebrate elegant Derby style and will award one lucky woman who successfully models her own personal ensemble on the "pink carpet" a stainless steel and rose gold Longines Saint-Imier Collection watch featuring a stunning diamond bezel.
"Longines Kentucky Oaks Day is all about the ladies," said Churchill Downs President and CEO Kevin Flanery. "Our female fans continue to respond favorably to the new traditions of fashion and fun that we have been bringing them over these last few years, and we feel that the elegant Longines brand is a natural fit for the feminine spirit of the Longines Kentucky Oaks."
"Our passion at Longines is equestrian sports, so we are delighted to return for a third year as the Official Watch and Timekeeper of the Kentucky Derby and to expand our partnership to include the Longines Kentucky Oaks," said Longines President Walter von Känel. "This partnership embodies the Longines brand image and philosophy stated in its slogan 'Elegance is an attitude.'"

Longines Kentucky Oaks day activities:
"Pink Out!" Tradition Continues
The official color of the Longines Kentucky Oaks is pink in celebration of all the ladies. The Pink Out encourages all Oaks attendees to wear pink or incorporate pink into their attire to show their support for cancer survivors. Churchill Downs will be decked out in pink as well, including pink-colored bunting, flower beds, flags and jockeys' and pony riders' apparel. Churchill Downs bugler Steve Buttleman will sport a pink uniform as he calls horses to the post throughout Longines Kentucky Oaks Day.
Longines Kentucky Oaks Fashion Contest
Ladies of all ages in attendance on Longines Kentucky Oaks Day can enter the Longines Kentucky Oaks Fashion Contest for the chance to win a stainless steel and rose gold Longines Saint-Imier Collection watch featuring a stunning diamond bezel. Entrants showcasing their finest Longines Kentucky Oaks attire will be judged on the "Pink Carpet" inside Gate 10. Participants are judged by how well they incorporate pink into their ensemble. Coverage of the contest appears on NBC Sports Network.
Survivors Parade presented by Kroger
The 2013 Survivors Parade presented by Kroger provides some of the most memorable and touching moments as cancer survivors invited by Churchill Downs parade along the main track just moments before the running of the Longines Kentucky Oaks. This year, Churchill Downs has invited back participants from the 2012 Survivor Parade which was interrupted by storms last year.  
$1 Million Longines Kentucky Oaks
Kentucky Oaks Day - an unofficial Louisville holiday with many schools and businesses closed - is the third largest attended horse race in America only behind the Kentucky Derby and Preakness Stakes. In 2012, 112,552 attended the festivities, which marked the 12th time in the last 13 years that attendance topped the 100,000 mark. With a $1 million guaranteed purse, The Longines Kentucky Oaks is the most lucrative American horse race for 3-year-old fillies. Twenty-six Oaks winners have gone on to be crowned with an Eclipse Award as North America's champion 3-year-old filly and nine are enshrined in racing's Hall of Fame.
The lofty purse reflects the Oaks' status and importance as a sports and entertainment event. Wagering on the 12-race card in 2012 was a record $39.9 million, which included an unprecedented $11.8 million on the Oaks alone. The maximum number of starters in the race is 14, and at least 13 fillies have been in the starting gate for five of the last seven years. The winner receives a silver trophy, a garland of pink star-gazer lilies and an estimated $564,200 payday.

As a partner of the most prestigious flat races in the world, Longines was keen to launch a collection of timepieces to be worn amidst the excitement of the parade rings at Chantilly, Hong Kong, Royal Ascot or Dubai racecourses.

As a tribute to the chronographs produced from 1881 on for race-goers and jockeys in New York, the famous Swiss watchmaker has now launched the Conquest Classic line. True to the brand's values of elegance, tradition and performance, this new collection of models, all fitted with self-winding calibres, is at the same time totally contemporary and perfectly timeless.

The "Conquest" brand was patented through the WIPO on 25 May 1954. Since then this name has been used for many successful models manufactured by Longines across the years. Today, Conquest Classic joins the brand's other collections of classical beauty that have helped to make Longines' reputation and success throughout the world. This new line is dedicated to those race-goers who share the excitement of the season's most prestigious race meetings, from Chantilly to Hong Kong and from Dubai to Royal Ascot.

Conquest Classic is available in three sizes. The ladies' models have a diameter of 29.50 mm and show the hours, minutes and seconds as well as the date; they are available in steel, rose gold or in a combination of steel and rose gold. The black or silvered dial has applied 12, 6 and 9 numerals, lending this model a truly sporty look. The various versions are also available with a diameter of 40.00 mm. The mother-of-pearl dial set with 12 diamonds lends the ladies' models an extra air of refinement, and in some models the bezel is also set with 30 diamonds. These models are fitted on black alligator straps or steel or steel and rose gold bracelets, each to match the dial. All straps and bracelets all have a folding safety clasp.

With a diameter of 41 mm, the chronographs are fitted with an L688 column-wheel movement specially developed and produced by ETA exclusively for Longines. The case is either in steel, steel and rose gold or rose gold alone. The silvered or black dial shows the hours and minutes, with a small seconds at 9 o'clock, date and chronograph functions: a centre sweep seconds, a 30-minute counter at 3 o'clock and a 12-hour counter at 6 o'clock. These chronographs are fitted on a black alligator strap or a steel or steel and rose gold bracelet, all having a folding safety clasp.

Solemia and jockey Olivier Peslier have been the heroes of the Qatar Prix de l'Arc de Triomphe watched by over 50,000 people at the Longchamp racecourse. At the finish line of a breathtaking race, Olivier Peslier and his 4 year old filly have beaten Christophe Soumillon and Orfevre. Another highlight of the day, the Prix de l'Opera Longines has been won by Ridasiyna and Christophe-Patrice Lemaire. This year the famous Swiss watchmaker was involved in the prestigious Qatar Prix de l'Arc de Triomphe as official timekeeper for the second time as part of the partnership between the brand and the Qatar Racing and Equestrian Club and France Galop.

Longines' passion for horses began with the manufacture of a pocket chronograph depicting a jockey and his mount, engraved by hand on the back of the case. Since at least 1881, Longines has been committed to horseracing and its chronographs have been highly sought after by racegoers. Today the brand is official partner and timekeeper to numerous prestigious events around the world, embracing horseracing, show jumping and endurance riding. Along with the Qatar Prix de l'Arc de Triomphe it is affiliated to other iconic races such as the Prix de Diane Longines, the Dubai World Cup, Royal Ascot, the H.H. The Emir's Trophy presented by Longines, the Longines Hong Kong International races, the Longines Singapore Gold Cup, the Melbourne Cup Carnival, the Longines Handicap de las Americas, the Grand Prix Longines Lydia Tesio, the Longines Grosser Preis von Baden and the Kentucky Derby.

As part of its partnership with France Galop, the famous Swiss watchmaker is present at Chantilly, Deauville and Longchamp racecourses as the official timekeeper and the title partner of the Prix de Diane Longines. The brand is also the official partner and timekeeper for all the events organised by the Qatar Racing and Equestrian Club.

In the frame of the Qatar Prix de l'Arc de Triomphe, Longines introduced a chronograph from The Longines Saint-Imier Collection, a line that has been inspired by the origins of Longines' watchmaking tradition. The sleek lines and the distinctive lugs provide these new models with a subtle balance between classical and contemporary design. With a diameter of 41 mm, this chronograph is fitted with a column-wheel movement L688, developed and produced exclusively for Longines. Its case in steel displays a black dial and is fitted with a steel bracelet.

Last year after Longines' elegant event (can we link to my story from 9.5.11 here?), I reported how I kept betting on jockey Andrasch Starke in the wrong races. Learning from my mistakes, I bet on him when it counted. As did the stall that brought Danedream to Iffezheim, Germany's premier horse racing event.
Over the weekend, I kept thinking of how Danedream's story reminded me a lot of Seabiscuit, the horse who made it to Hollywood. A German thoroughbred racehorse who no one wanted at the beginning (her eventual owners only paid € 9,000 for her), four-year-old Danedream is the most successful racehorse to ever come from Germany. Her races were chiefly won in 2011 and 2012. This past weekend she raced for the last time in Iffezheim: apparently racehorses retire at the zenith of their careers.
 

This is all great news for Longines, as the interest surrounding Danedream led the main Iffezheim race called the Grosser Preis von Baden - in which Longines offered a total of 250,000 euros and the prize of honor, including a watch, to the winners - to be nationally and internationally televised, preempting even soccer on German television.
 

Grand Prix for a Hat
The Iffezheim week is a highpoint of the social calendar in the Germany's Baden in addition to being the most important event on Germany's horseracing calendar. In addition to participating in the grand prix ball celebrating the sporting occasion, Longines, the event's timing partner, also awarded the Longines Prize for Elegance to the most elegant female visitor to the races. As you probably know, hats are grand tradition at equestrian sporting events, one that is also honored in Germany. Congratulations to Ines Wallraff for going home with a timepiece from the Saint-Imier Collection as well as a beautifully sunny day at the races.
 

Founded in the town of Saint-Imier, the famous Swiss watchmaker Longines, which celebrates this year its 180th anniversary, has a long tradition marked by the continual elegance and performance of its products. The Conquest line is the quintessential expression of Longines' sporting elegance and presents most emblematic pieces within the Longines Sport Collection. The brand now extends this line with the Conquest 24 hours - dedicated to all of those who aim to discover new horizons.

The Conquest series perpetuates the spirit of conquest of all those who, to discover new horizons, have dared to go further than others, without sacrificing elegance. It is with this spirit and its personal heritage that Longines has designed the models in the Conquest line. The design of each watch contains the subtle fusion of performance and elegance, including the most demanding technical characteristics.

The new Conquest 24 hours now adds a second time zone, a tool used by pilots crossing different time-zones in both directions. As the sun was not always visible as a point of reference, instruments were needed that could immediately indicated the correct part of the day. With a 24-hour dial navigators had no problem in this respect. The new Conquest 24 hours will attract people with an adventurous streak always trying to get a step further without sacrificing elegance. With its water-resistance to 5 bar (50 m), this model is not only a reliable partner in the air but also under water.

The robust, yet elegant stainless steel case of the new Conquest 24 hours has a diameter of 41 mm and houses a self-winding mechanical movement. The sapphire glass with anti-reflective coating on the underside protects a black, silvered or blue dial with 2 applied Arabic numerals and 9 applied indices. Rhodium-plated hands with Super-LumiNova show hours, minutes and seconds, the date is indicated at 3 o'clock. The bright red 24-hour hand immediately attracts the eye. All models are available on a stainless steel bracelet and have a screw-in back cover and crown. Another feature is the lateral protection for the crown.

The Conquest 24 hours definitely meets the most demanding requirements of travellers, sportsmen and -women and people searching for a reliable watch wherever they are.

Longines has been based at Saint-Imier, Switzerland, since 1832. It is celebrating 180 years of non-stop craftsmanship in 2012 and its watchmaking expertise reflects a b devotion to tradition, elegance and performance. It has generations of experience as the official timekeeper at world championships and as a partner of international sports federations. Over the years, the brand has built b and long-lasting links with the equestrian sports. Longines is a member of The Swatch Group S.A., the world's leading manufacturer of horological products. With an excellent reputation for creating refined timepieces, the brand, whose emblem is the winged hourglass, has outlets in over 130 countries.

Located in Saint-Imier since 1832, Longines has established close links with the village that has seen the foundation and development of the firm. As the only watchmaking company that was set up and still remains in Saint-Imier, Longines has stayed true to its historical values: tradition, elegance and sport. Today, with The Longines Saint-Imier Collection, the brand is launching a series of exceptional timepieces fitted with mechanical movements that has sprung from the fertile area that constitutes the watchmaking heritage of its home territory.
The Longines Saint-Imier Collection has been inspired by the foundations of the watchmaking tradition on which the brand, known by its winged hourglass trademark, has been built. Longines was set up in 1832 in what was then a small village nestling in a valley deep in the Swiss Jura mountains: Saint-Imier. Right from the firm's early days, Longines Watch Co. Francillon Ltd. has played a central role in life in Saint-Imier, which has since become a watchmaking hub. The fate of Longines and the village of Saint-Imier has thus been closely interwoven. This long relationship has now been sealed by a collection of exceptional timepieces all fitted with mechanical movements: The Longines Saint-Imier Collection.

The shape of the case - inspired by a model dating from 1945 - is a common theme throughout the collection. The sleek lines and the distinctive lugs provide these new models with a subtle balance between classical and contemporary design. The Longines Saint-Imier Collection includes watches that show the hours, minutes, seconds and date, and chronographs, plus a prestige model featuring four retrograde functions as well as a day/night display and phases of the moon. All the models in this collection are fitted with mechanical movements whose intricate workings can be admired through the transparent sapphire back cover.
The versions that show the hours, minutes and seconds with a date aperture at 3 o'clock are available in steel, in steel and rose gold or in rose gold. With a choice of four case sizes (26 mm, 30 mm, 38.50 mm and 41 mm), including some set with diamonds all our customers will find a version that fits snugly on their wrist. The choice of dials includes black, silvered or white mother-of-pearl with diamonds index and, thanks to the Super-LumiNova coating on the hands, reading the time is never a problem. The watches in this collection are fitted on a black or brown alligator strap, or a steel or steel and rose gold bracelet, with a folding safety clasp, to match the dial.

The chronographs are fitted with an L688.2 column-wheel movement specially developed and produced by ETA exclusively for Longines. The case is made of steel, steel and rose gold or, for certain models, rose gold alone, and is available in two diameter sizes: 39 mm and 41 mm. The silvered or black dial shows the hours and minutes and has a small seconds at 9 o'clock and a date aperture as well as the chronograph functions: a centre sweep seconds, a 30-minute counter at 3 o'clock and a 12-hour counter at 6 o'clock. These chronographs are fitted on a black or brown alligator strap or on a steel or steel and rose gold bracelet, all having a folding safety clasp.
Finally, a prestige model embodies the quintessence of Longines' watchmaking know-how. This timepiece, with a diameter of 44 mm, houses calibre L707, specially developed and produced by ETA exclusively for Longines. There is a choice of a black or silvered dial featuring 12 Arabic numerals and showing four retrograde functions (day of the week at 12 o'clock, date on the right-hand side of the dial, second time-zone with a 24-hour scale on the left-hand side of the dial and a small seconds at 6 o'clock) as well as day/night and the phases of the moon. These exclusive models are mounted on a black or brown alligator strap, or a steel bracelet to match the rest of the design, all with a folding safety clasp.
Longines has been based at Saint-Imier, Switzerland, since 1832. It is celebrating 180 years of non-stop craftsmanship in 2012 and its watchmaking expertise reflects a b devotion to tradition, elegance and performance. It has generations of experience as the official timekeeper at world championships and as a partner of international sports federations. Over the years, the brand has built b and long-lasting links with the equestrian sports. Longines is a member of The Swatch Group S.A., the world's leading manufacturer of horological products. With an excellent reputation for creating refined timepieces, the brand, whose emblem is the winged hourglass, has outlets in over 130 countries.

Longines proudly presents the winners of the 2011 Longines Press Award for Elegance. To round up the season, the Swiss watch brand awarded Beezie Madden (USA) and Eric Lamaze (CAN) at the CHIO Rotterdam, the final stage of the season. Longines would like to congratulate them on their distinctive elegance as well as on their exceptional sporting performance throughout the 2011 Nations Cup season. American rider Beezie Madden also won the Longines Grand Prix Port of Rotterdam.

Longines is proud to have served for the sixth consecutive time as official partner, timekeeper and title sponsor of the Longines Grand Prix Port of Rotterdam at the CHIO Rotterdam.
Among the best performing riders throughout the six previous CSIO events (La Baule, Rome, St. Gallen, Falsterbo, Hickstead and Dublin), Beezie Madden (USA) on Coral Reef Via Volo and Eric Lamaze (CAN) on Hickstead convinced the international jury of equestrian experts most with their incomparable elegance at the CHIO Rotterdam.
Beezie Madden said: "I am very happy to have won the Longines Press Award for Elegance. To me, when you ride with elegance, it means that you probably do most things right with your horse".

Eric Lamaze said: "I was surprised to be awarded with this prize. I am very thankful and honoured. I have to say my horse Hickstead is very elegant and it was very helpful."
Both riders have been awarded yesterday the 2011 Longines Press Award for Elegance receiving a trophy, a set of Longines watches and a cheque for 20,000 Swiss francs.

Beezie Madden has been the queen of the day as she also won the last Grand Prix Longines of the season, namely the Longines Grand Prix Port of Rotterdam. Eric Lamaze also achieved a great performance in Rotterdam by winning two competitions.
Despite the difficult weather conditions, the CHIO Rotterdam was very successful. A brand new grandstand has been inaugurated on Friday 26th August in presence of Prince Willem Alexander.

As part of The Longines Sport Collection, the Conquest line has been given extra sparkle thanks to the scattering of diamonds. A first glittering model is set with 120 diamonds around the bezel while a second model combines the brilliance of these precious stones with the strength of ceramic. The dynamic beauty of the Ladies Diamond Conquest models, achieved through a marriage of sporty design and glittering diamonds, echoes the fine balance between performance and elegance that characterises the Conquest line. Sporty women who appreciate elegance will find exactly what they are looking for in the new Ladies Diamond Conquest.

The Conquest line is aimed at those women who enjoy sport but are not willing to compromise on elegance. Thanks to the use of diamonds and the innovative combination with ceramic, the new models in this line add a touch of sophistication to the sporty beauty of Longines' range of products. With its delicate balance, the Ladies Diamond Conquest watch is the ideal watch to weapon many sporting occasions; during an equestrian competition, a tennis tournament or while having fun on the ski slopes, but in the same vein it will add a touch of elegance worn for a cocktail party or a formal dinner.

Ladies Diamond Conquest is available in two versions.
The first has a bezel set with 120 Top Wesselton VVS diamonds, with a white mother-of-pearl or a black dial set with 11 diamonds as indices. This glittering timepiece with its sporty elegance is mounted on a stainless steel or a black or white ceramic bracelet. The second version boasts a dynamic beauty which has been achieved by the use of ceramic embellished with 54 Top Wesselton VVS diamonds set around the inside of the bezel and on the dial. The bezel and the bracelet are reinforced by the use of white or black ceramic while the matching dial - white mother-of-pearl or black - completes the appeal of this model. A special version is also available mounted on a steel bracelet. The Ladies Diamond Conquest line now includes thus eight new models.

As with all the models in the line, the Ladies Diamond Conquest has a screw-in back cover while the crown has a lateral protection. These new models are water-resistant to 5 bar and the bracelets have a folding safety clasp. The stainless steel case has a diameter of 35 mm and houses a quartz movement that shows the hours, minutes, seconds and date.

Thanks to their delicate balance between performance and elegance, these robust timepieces are ideal for women who enjoy sport but at the same time appreciate refinement. The Ladies Diamond Conquest models have added a new dimension to the Conquest line thanks to the inclusion of diamonds and the combination of these precious gems with the strength of ceramic.

1832s: The birth of LonginesThe Longines story began in 1832 when Auguste Agassiz moved to the tiny Swiss town of Saint-Imier and found work at the Comptoir horloger Raiguel Jeune, a watch parts trader. A year later, he and two associates, Florian Morel and Henri Raiguel, set up the Comptoir Raiguel Jeune & Cie. One of Agassiz's sisters, Olympe, then married Charles-Marc Francillon, a Lausanne-born businessman, and in 1834 they had a son, Ernest.When Henri Raiguel retired, in 1838, ownership of what had become Comptoir Agassiz & Cie passed to Auguste Agassiz and Florian Morel. In 1847, Auguste Agassiz became the venture's sole owner. In 1852, his nephew Ernest Francillon joined the company, finally taking over from his uncle in 1862. Now styled Ancienne Maison Auguste Agassiz, Ernest Francillon, Successeur, the company was ready for business. At that time, watchmaking in the area was still largely a cottage industry, with all the work done at home on parts later assembled elsewhere.1860s: The first Longines watchIn 1866, Francillon acquired two plots of land on the outskirts of Saint-Imier, on the right bank of the Suze river near a place called Les Longines (meaning "long and narrow fields " in the dialectal French of the area). There he built the first Longines factory, an investment that finally allowed him to gather his entire workforce under one roof for the first time.In 1867, Longines' first movement, called L20A, entered production in the new premises. At the time, watches were all key-wound. Longines' first watch broke with this tradition, its lever movement being wound and set by the crown. Ernest Francillon personally presented his novel timepiece at the 1867 Universal Exhibition in Paris. He returned to Saint-Imier with a bronze medal.Starting with his very first watch movement in 1867, Francillon's entire production featured the engraving of a winged hourglass as identification. By 1874, the company had already sent out its first circular warning customers against counterfeit movements.1880s: Registration of the Longines name and trademarkOn July 19th, 1880, at 11:00 am, Ernest Francillon entered the premises of the Swiss Federal Office of Intellectual Property to register the original Longines brand and its winged hourglass symbol under numbers 118 and 119 respectively. The new Longines logotype was first registered under number 2684 at 4:00 pm on May 27th, 1889 at the Swiss Federal Office of Intellectual Property and under number 14 on March 27th, 1893 at the International Office of Intellectual Property (today WIPO, World Intellectual Property Organization).Universal Exhibitions
In 1885, Longines won its first Grand Prix at the Universal Exhibition in Antwerp. Further success followed in Brussels, in 1897, Paris in 1889, 1900 and 1925, Milan, in 1906, Genoa, in 1914, Bern, in 1914, Philadelphia, in 1926 and Barcelona, in 1929. Longines' record of ten Grand Prix and 28 Gold Medals has never been equalled by any other watch manufacturer.

Agnieszka is joining the family of Longines testimonials that includes the legendary couple Andre Agassi and Stefanie Graf.
Longines is proud of its long history of sports timekeeping. As the official partner of the legendary French Open at Roland Garros since 2007, the Swiss watch manufacturer is delighted to be able to include in its family of ambassadors of elegance two of the most famous winners of the prestigious Paris tournament, Stefanie Graf and Andre Agassi. Incidentally, the couple will be celebrating the 10th anniversary of their triumph in Paris on 6 June at a Longines event not to be missed.

Agnieszka Radwanska will also be present and will be making her first international appearance as a Longines Ambassador of Elegance. The young talent will of course also be competing at the French Open this year for the third consecutive time.
This young player is the product of a family success story. Like her illustrious predecessor Stefanie Graf, Agnieszka started playing tennis at the age of 4, spurred on by her father. She grew up and trained in Gronau in Germany. After going professional in 2005 she succeeded in reaching the last 16 at Wimbledon that year. Agnieszka won her first tournaments (singles and doubles) two years later. In 2008 this young girl became the first-ever female Polish player to reach the top 10 in the world rankings.
A basically calm but extremely determined person, Agnieszka hopes to become the world no. 1 one day ... no more, no less!
What does Agnieszka think about her partnership with Longines? "It's a privilege to be a Longines Ambassador of Elegance. To represent this fantastic watch manufacturer alongside such tennis legends as Stefanie Graf and Andre Agassi is a real honour. I love Switzerland and I adore watches but until now I've never had a watch made by such a beautiful brand," she announced at her press conference in Warsaw.
On the subject of this new partnership, Walter von Känel, President of Longines, said that he was delighted to welcome the young Polish tennis player to the Longines family and was looking forward to congratulating her on her future successes.

 There will be a special aspect to the French Open Tennis Tournament in Roland Garros this year: Andre Agassi and Stefanie Graf will be present on 6 June to celebrate the 10th anniversary of their respective victories at this prestigious Parisian tournament. It is the ideal opportunity for Longines, the watchmaker for which they are Ambassadors of Elegance, to organise the event of the year around these two tennis legends and their charity foundations. Among other things the programme will include: 8 challenges between the two champions and budding stars from over ten different countries, a gala evening and a very special auction. The whole event will take place under the sign of elegance, the key characteristic of watches made by Longines, the Official Partner of Roland Garros since 2007.