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  • Phillips - Sam Hines new International Head of watches

    Sam Hines will be heading the global team of Watch Specialists from Phillips' recently opened Asian Headquarters in the Landmark Building in Hong Kong.

    With twenty years' experience in the auction world, Sam has held executive positions in New York and in Asia since 2008, spearheading many ground-breaking sales of Important Watches throughout the globe. In 2013 he was appointed International Co-Head of the Watches Department at another auction house, which, throughout his time, was world-leading in the category of important watches and wristwatches.

    From Hong Kong Sam will lead the existing team of International Watch Specialists in Geneva, London and New York with Aurel Bacs and Livia Russo continuing to work exclusively with the department as Senior Consultants. Sam will work with the Watches Team on the contents of the auctions in the fall season including the 8 November sale in Geneva and the inaugural Hong Kong sale on 1 December.

    Highlights from Sam Hines' career to date include the discovery and sale of two previously unknown pocket watches from the third generation of James Ward Packard, achieving $2.7m at auction in 2011, as well as curating the sale of Asia's most expensive horological object; a pair of Singing Bird Pistols which sold for $5.8m. Sam is also responsible for numerous auction records for some of the world's most important wristwatches and watches, pocket watches and automata, including the sale of the only known Patek Philippe Star Calibre 2000 for $3.5m, a Rolex cloisonne enamel wristwatch for $1m and two sets of the Patek Philippe reference 5004 for $3.75m.

  • Jeanrichard - Ian Wright helps launch special Arsenal watch and clock set

    Former Arsenal striker and England international Ian Wright was the guest of honour on the Jeanrichard stand at SalonQP for the launch of the brand's new limited-edition Arsenal Terrascope chronograph in carbon fibre.

    He may not have been the most obvious choice to line-up alongside the brand's CEO Bruno Grande, since he is not a member of the Arsenal squad and thus has no direct ties with the brand. In fact, his relationship with Jeanrichard came about more by chance.

    "We were contacted by Ian Wright because he wanted to see the watches," explained Bruno Grande. "We don't have a direct association with him (we couldn't afford it), so he's a genuine friend of the brand and we have plenty more celebrities gravitating around the brand thanks to Arsenal." 

    After patiently posing for photographs with visitors to SalonQP, Ian Wright corroborated this story for WorldTempus. "A business colleague of mine told me about Bruno and what he was doing. I hear about this kind of thing all the time but when I finally sat down with him and listened to him speaking about the watches I could tell that he was as passionate about the watches as I am about football. The way he talked about the watches and the history dating back to 1681 was fascinating. And it came at a time when I was getting back into watches so I was in the market and I wasn't sure what to get. I like the fact that it's classy and understated, and because I wear it on my right hand, everybody notices it."

    The reason the former Arsenal forward was "in the market" was a particularly harrowing aggravated burglary at his home over the summer, during which his wife was held at knifepoint while his children were upstairs. Wright himself was in Brazil commentating on the World Cup for UK television and had to fly home to comfort his family. Apart from the emotional stress of the event, one of the physical losses he suffered was the theft of his entire watch collection, which included connoisseur models from the likes of Patek Philippe and Rolex. The unfortunate event has also led to a change in this collector's philosophy about watches.

    "It's almost like starting again," he said. "I'm most probably going to end up with a few Jeanrichard watches and I will probably buy the one they just launched. But what I will do now is buy watches to wear rather than collect. I still have a 1969 Paul Newman Rolex (the thieves didn't get that one because it was being repaired at Rolex) and I'm going to start wearing it."

    The new limited-edition model is the first chronograph in the Jeanrichard Terrascope line and comes with a new case in single-ply carbon, which has a uni-directional finish similar to brushing, even though the case undergoes no separate finishing after it is machined. It comes with the signature Jeanrichard "rubbergator" strap (rubber that is stamped to resemble alligator leather) with red stitching and, of course, the cannon of the Gunners as the small seconds counter. This strictly limited edition, of which only 50 will be produced, comes complete with a certificate of authenticity signed by three players from the current Arsenal squad, as well as - unusually - a 30cm diameter Jeanrichard wall clock.

    But why does Ian Wright prefer Jeanrichard in particular, when as a football pundit travelling around the world to cover the major soccer events he gets to experience the marketing activities of various watch brands, as well as compare tastes with his peers?
    "Footballers went through a phase of wearing massive watches," he explains, "which I call the silly phase. But what you see now is that they are going more for the elegant pieces, which is what I have always thought was synonymous with watches."

  • Eterna - The essential KonTiki Date

    Having a passion for a job is wonderful but it can make us lose touch with… reality. Exactly: we in the watch media are spoiled by constantly reporting on extraordinary creations and stratospheric masterpieces that can be worth the same as a penthouse in a major European city or a luxury yacht; sometimes we get to test many of them, but we can seldom afford most of those dream watches. In my case, I'm frequently pulled back to Earth by friends wanting me to write about "regular watches for ordinary people" or asking me for advice regarding the purchase of a good mechanical timepiece with a price tag between 1,000 and 2,000 euros - and even though there are several brands capable of providing a nice product in that range, there aren't many affordable ones exuding icon status and capable of capturing your imagination. I would say the Eterna KonTiki Automatic Date is one of them.

    I must confess to being emotionally attached to Eterna's KonTiki line since I acknowledged it existed, because in my youth I read Thor Heyerdahl's book on his 1947 saga across the Pacific on a primitive balsa raft (christened KonTiki, 'God of Sun') just to prove an anthropological point of view. During that journey, the Norwegian ethnographer and his five-man crew chose to wear Eterna watches on their wrists, specifically commissioned to endure the sternest tests. In 1958, Eterna adopted the KonTiki name for its most rugged line of timepieces as a homage to the 101-day oceanic odyssey; since then, there have been many Eterna models (and many cocktail bars around the world!) bearing the KonTiki label - including some more attractive than others, a few remarkable ones and a couple of forgettable versions. The Eterna KonTiki Automatic Date, first launched in 2008, is definitely one that stands out for both its price point (around 1,600 Euro on a steel bracelet) and its looks, which are reminiscent of the 1958 original.

    Compared to the first KonTiki, the KonTiki Automatic Date is naturally bigger - with a 42-millimeter case that sits rather well even on midsize wrists. It emulates many elements of style of the 1950s and can be compared to another timepiece that I consider to be the essential Rolex: the Explorer, whose origins are contemporary to the Eterna KonTiki and tied to another famous explorer. Legend says Sir Edmund Hillary and sherpa Tenzing Norgay were the first men on top of Everest in 1953 and specifically prepared Rolexes were part of the expedition, inspiring the 1957 model christened Explorer that was last updated in 2010 with a 39mm version (ref. 214270). It also features a black dial that gives prominence to a luminous triangle (at 12 0'clock), whereas the typical Eterna KonTiki boasts four (at 12, 3, 6 and 9 o'clock).

    I bring the Rolex Explorer into comparison not only because of certain similarities in style and origin, but also because of the price. Not to mention the famous quotes associated with their famous owners: it is said that Sir Edmund Hillary, when questioned why he escalated the Everest, answered "because it is there", whereas Thor Heyerdahl once stated "Borders I have never seen one. But I have heard they exist in the minds of some people". And also because I happen to know the Explorer and the KonTiki Date quite well, having taken both to an iPhonographic photo session at the picturesque Cresmina Beach near Cascais, in the outskirts of Lisbon. Of course, the Explorer exudes Rolex's overall quality and the remarkable in-house automatic caliber 3132 - but, at round 5,500 Euro, it costs over three times more than the Eterna KonTiki Date. Granted, 1,600 euros can still be a big sum for a lot of people in a crisis-ridden Europe, but it sounds about right for a quality product from an historic Swiss brand - a start-up watch for those moving on to mechanical watches, a 'beater' for aficionados who have more expensive timepieces but wish to have a sturdier one to knock around.

    I love the steel case of the KonTiki Date and how it combines with the metal bracelet. The size is perfect, whereas I would like the Explorer to be a tad bigger (a mere 1mm would do!). The finishing is quite fine, with polished touches contrasting with the dominant brushed surface. The dial center bears an engraved outline of Raroia (the Polynesian atoll where the KonTiki arrived after the epic 4,300 nautical-mile journey), surrounded by the emblematic luminous triangles under the four numbered hours and strips of luminous compound. Like in every KonTiki timepiece, the case back is identified by an engraved medallion of the iconic raft. The movement is an automatic Sellita SW200, inspired by an ETA caliber (and Eterna had historic ties to ETA in the past, having perfected the ball bearing system for the rotors in 1948).

    Right now, the regular KonTiki collection includes the 42mm KonTiki Date available in several dial colors and also on rubber and leather straps besides the metal bracelet; the 40mm KonTiki Four-Hands, with an analogical flange calendar framing a centerpiece inscribed with ancient runic characters; the 44mm KonTiki Four-Hands XXL that also carries a pointer-type date display; the 42mm Chronograph, an exercise in style on how to use the emblematic triangular areas on the dial in spite of the counters; and the fabulous Heritage Super KonTiki 1973, a faithful reedition of a Seventies model adopted by the Israeli secret services.

    But stay tuned! In a couple of days, Eterna will introduce new KonTiki versions at Baselworld, further affirming its ties with one of the most significant anthropological expeditions of modern times. The Grenchen-based brand will also confirm the launch of the Royal Kon-Tiki Two Time Zones, unveiled last year and equipped with the first of 88 possible variants of the new in-house Caliber 39. Thor Heyerdahl's legacy continues to inspire Eterna. And myself.

  • SOTHEBY'S - Saturday Watch Fever in Geneva

    On 11 May 2013, Sotheby's Geneva first Saturday auction of Important Watches will present worldwide collectors with a rich selection of over 400 horological creations. Covering two centuries of watch history, the sale has been curated to include some of the finest timepieces from the 19th century through the present day. The impressive group of vintage and modern wristwatches is led by renowned manufacturers, such as Rolex and Patek Philippe, as well as timeless legendary models, such as the IWC Ingenieur and Audemars Piguet's Royal Oak, which have been constantly reinvented over the past several decades.
     


    Highlights of the sale include a very fine example of the reference 5029 by Patek Philippe from 1997 (est. CHF 350,000-450,000/ $371,000-477,000), the No.10 Royal Oak Chronograph Leo Messi sold to benefit the Leo Messi Foundation, as well as an entire section dedicated to rare vintage examples and limited editions of the Ingenieur watch, tracing almost 50 years of its history. The group of vintage wristwatches is also highlighted by illustrious provenance, with two Patek Philippe timepieces that belonged to Georges Simenon (1903-1989) - the masterly Belgian novelist whose Inspector Maigret Mysteries made him one of the most widely published authors of the 20th century. The total sale is expected to achieve in excess of CHF 6.5 million. 

  • Obituary - Passing of Patrick Heiniger

    WORLDTEMPUS - 6 march 2013

    Patrick Heiniger marked the history of the company throughout the 16 years he presided over its destiny, from 1992 to 2008.
    M.Heiniger was appointed Managing Director of Rolex in 1992, six years after he joined as Commercial Director. He was also named Chief Executive Officer in 1997. As the company's third Managing Director since it was founded, he followed his father, Andre J. Heiniger, who in 1963 had succeeded Hans Wilsdorf, the founder of Rolex.


    Born in Argentina in 1950, Patrick Heiniger was a lawyer by training, specializing in international and intellectual property law. He made it his mission to reinforce the protection of the brand throughout the world.
    Under his impetus, in the mid-1990s Rolex made a fundamental strategic choice and opted for the vertical integration of its means of production. This strategy was intended to guarantee control over manufacturing of the essential components of the brand's watches and thus to ensure its autonomy.
    As a true independent watchmaker of the 21st century, enjoying unprecedented freedom in the design and manufacture of its watches, Rolex could take its ambition for excellence and innovation to new heights.
    In 2002, Patrick Heiniger created the Rolex Mentor and Protege Arts Initiative, dedicated to helping promising young artists realize their full potential under the watchful eye of a renowned mentor in their discipline.
    That same year, he was awarded the insignia of Chevalier of the National Order of the Legion of Honour and, in 2005, he was appointed Commander of the Order of Arts and Letters.
    Patrick Heiniger retired from the helm of Rolex in December 2008.
    Worldtempus would like to express its deepest sympathy to Patrick Heiniger's family and Rolex teams.

  • Rolex - Rolex Daytona Story


    It will not be just the world's biggest book on Rolex watches (together with "Rolex Submariner Story" and "Collecting Rolex Milgauss, Turn-O-Graph, Yacht-Master, Explorer") but also the most important edition ever done on Rolex: Rolex Daytona Story.
    A limited edition, in a large format, with unpublished material, very specific content, top quality images and updated estimates of all watches covered.
    All the usual features of Mondani's editions have been combined this time with the watch, which not only represents the dream of all enthusiasts, but is also an extremely important collector's item, the value of which will increase astronomically over the years.
    The authors are Osvaldo Patrizzi and Guido Mondani, two of the greatest Rolex experts worldwide.
     


    Throughout these pages, they illustrate all those small details which determine the enormous variations in watch value on the market today.
    All references are presented with the dates of the beginning and end of production as well as specifying all their main features: push-buttons, crown, bezel, dial, crystal, bracelets, graphic details of logos, writing and hallmarks.
    You will also discover many things about Patrizzi Dials, Floating Dials, inverted 6 and much more...
    From the Daytona manual winding models to the Oyster Perpetual series 16500 with Zenith caliber and Oyster Perpetual series 116500 with self-winding movement and Rolex caliber. Osvaldo Patrizzi and Guido Mondani, after years of research and study, will answer the main questions of modern collectors, like for example:
    Why the name Cosmograph?
    Do personalized case backs exist?
    What are the indexes of the Cosmograph dials like?
    Why do Rolex dials oxidize and change color?
    What are the differences between that dials of the series 16500
    and the ones of the series 116500?
    Updated estimates of all published Rolex watches are enclosed.

    BUY THE BOOK

  • Rolex - Rolex Awards for Enterprise


    Revue FH - 5 July 2012


    The 2012 Rolex Awards for Enterprise aroused keen interest. Indeed around 3,500 names were put forward - more than double that of recent editions - originating from 154 different countries (126 at the last edition). The average age of participants was down from 46 to 41. The percentage of women meanwhile rose from 23 to 28%, a record high.
    Members of the interdisciplinary jury, which included renowned scientists, explorers, environmental campaigners, doctors, educationalists and entrepreneurs, made their selection as follows:
    Sergei Bereznuk (51), Russia


    The Russian Far East is home to 95 per cent of the remaining population of the Amur, the biggest of the world's tigers (also known as the Siberian tiger), which weighs on average 200 kg. Today, an estimated 350 to 500 of this subspecies (Panthera tigris altaica) roam the frontier region bordering China and the Sea of Japan. Although sustained conservation efforts over recent years have moved the Amur tigers from «critically endangered» to «endangered» on the International Union for Conservation of Nature's Red List, they still remain at risk - mainly due to poaching.
    For the past 17 years, Sergei Bereznuk, a staunch Russian conservationist and ecologist, has been working valiantly to save the Amur tiger. Based on his experience since 1995 with a tiger anti-poaching brigade in the Primorsky Krai, the Russian Far East province commonly known as Primorye, Bereznuk is convinced that saving the Amur tiger depends on both the efficiency of anti-poaching measures and the education of the local people, two elements at the core of his Rolex Awardwinning project. Moreover, he considers the Amur tiger as a powerful driver for the general conservation of its ecosystem, the taiga forest.


    As director of the Phoenix Fund, a small, environmental NGO that he has headed for 12 years, Bereznuk and his team of six people are carrying out an impressive range of activities to preserve the Amur tiger over a territory of 166,000 km2. These include support of anti-poaching units, awareness-raising among local people, reversing habitat reduction due to fires and logging and resolution of humananimal conflicts, along with providing compensation for damage and monitoring invasive industrial projects in the region.
    Barbara Block (54), United States


    Large marine predators such as sharks and tunas are essential to maintaining the delicate balance of our ocean ecosystems, but overfishing, habitat destruction and pollution have caused reductions of populations worldwide. Measures advocated by scientists to reverse this decline include the creation of large marine protected areas in the open ocean that preserve feeding and breeding grounds. A major challenge has been to identify the best locations for these sanctuaries, since these species are highly migratory and difficult to follow.
    Barbara Block, a professor of marine biology, has developed innovative electronic tagging techniques that enable following fish beneath the sea. In the late 1990s, she helped develop the first pop-up satellite archival tag, a device that detaches itself from the fish on a pre-programmed date and floats to the surface of the sea where it transmits archived data via satellite.
    Block's aim is to build the technology that will enable monitoring of these ocean hotspots and to engage the public on the plight of marine predators that roam along the west coast of North America - a crucial prelude to their conservation.
    Her team conducts «conservation oceanography» incorporating the latest advances in sensor technology, ocean observing systems and computational methods to provide resource managers and policy-makers with data on the sustainability of both exploited and protected marine predators.
    Erika Cuellard (40), Bolivia


    The largest of Bolivia's national parks, the Kaa-Iya del Gran Chaco, boasts the unlikely combination of South America's hottest, driest weather and 70 species of large mammals, including jaguars, pumas and giant armadillos, living in the largest protected tropical dry forest in the world. This harsh and inhospitable environment has been the workplace of Erika Cuellar for more than a decade. The scientist has spearheaded participatory conservation with the indigenous Guaraní people who live on the boundaries of the park. She has worked towards improving grassland management and local capacity building by training local people to take ownership of the conservation of their habitat.
    Encouraged by her successes in the national park, Cuellar's sights are now set on the wider Gran Chaco region, which spans parts of Bolivia, Brazil, Paraguay and Argentina. The Gran Chaco counts a variety of indigenous tribes, nomadic hunters, gatherers, fishing communities, farmers and cattle ranchers as its human inhabitants. The forests and scrublands are also home to 3,400 plant species, 500 bird and 150 mammal species, many of which are unique to the region.
    But for more than a century, the Gran Chaco's natural wealth has been systematically eroded. A notable casualty of these man-made factors has been the guanaco, the wild ancestor of domesticated llamas. In 2007, to help protect this species and its habitat, Cuellar devised a course to train members of three ethnic groups native to the Gran Chaco (Guaraní, Ayoreode and Chiquitano) as parabiologists. As native inhabitants, parabiologists are also an influential means of conveying the value of conservation to indigenous communities. Cuellar now wants to extend her approach in Argentina and Paraguay and formalize the model to make conservation a viable long-term local employment option.
    Mark Kendall (40), Australia


    Mark Kendall is developing an inexpensive and highly efficient way to reduce the annual death toll of millions of people worldwide from infectious diseases. Many of these fatalities can be prevented by vaccines, but the traditional syringe-and needle method - invented in 1853 - is holding vaccines back. First, this method injects vaccine into muscle, which has few immune cells, missing our immune «sweet spot». It is expensive and presents numerous difficulties - with vaccines requiring refrigeration in many countries where electricity supplies are uncertain.
    With the «Nanopatch» that Professor Kendall is developing at a cutting-edge bio-engineering research institute at the University of Queensland, in Australia, a host of problems linked to the traditional needle and syringe will be swept away. The syringe-free method developed by Kendall uses an applicator which propels the Nanopatch and its microprojections - painlessly - onto a superficial layer of the skin where target immune cells are most numerous. The process does not draw blood, so the risk of infection is greatly reduced.
    The Nanopatch is coated with dry vaccine, so no refrigeration is required. This, together with lower vaccine doses, drastically reduces all costs, including transport. In the long term, Nanopatches could probably be administered by community workers or teachers, thus avoiding the need for medical staff to be present.
    Aggrey Otieno (34), Kenya


    Korogocho, Nairobi's fourth-largest slum, is home to an estimated 200,000 people in an area of only 1.5 km2, which is troubled by widespread insecurity, substandard sanitation and deep poverty. An estimated 300 women experience postpartum haemorrhage and 200 newborn babies die there every year due to the lack of obstetric medical facilities and a means of getting to hospital, as well as the fact that the local birth attendants need assistance during emergencies. In Korogocho, the maternal mortality ratio is roughly 700 women out of 100,000, compared with 13 out of 100,000 in the United States.
    After studying in the United States, Aggrey Otieno returned to the slum, his birthplace, to improve the health of his community by empowering its people. With his knowledge of the area, Otieno, who has gained a well-deserved reputation as a valiant champion of the poor and vulnerable residents of Korogocho, is well placed to drive forward his project to build a telemedicine centre with a 24- hour, on-call doctor and van, thereby helping to prevent many deaths.
    Under the auspices of the non-profit organization Pambazuko Mashinani - of which he is founder and executive director - Otieno will use his Rolex Award funds to train birth attendants to recognize when complications are occurring so that they can alert staff at the centre by text message when an emergency arises. These qualified workers and doctors will give instant medical advice and, if needed, dispatch a van to transport the woman to hospital.

  • Sotheby's - Thomas Perazzi New Deputy Director


    Thomas Perazzi joins Sotheby's from his position as specialist at an auction house specialising in horology. Mr. Perazzi began his career in the industry in 2006, further developing his b interest in Omega and Rolex watches as well as vintage wristwatches made between 1940 and 1970. Mr. Perazzi will strengthen Sotheby's existing team in Europe with his solid expertise and b relations to Italy, a key centre in the watch auction market in Europe.
    Commenting on Thomas Perazzi's appointment, Marc Michel-Amadry, Managing Director, Sotheby's Switzerland said: "I am delighted to announce the appointment of Thomas Perrazi as Deputy Director of Sotheby's European Watch Department. Thomas brings to Sotheby's outstanding expertise as well as a thorough understanding of the auction business and the Italian market. His appointment will enhance the company's ability to ensure the best service to watch collectors".
    Geoffroy Ader, Head of Watches, Sotheby's Europe, added: "Through his deep knowledge of the vintage and modern wristwatches, Thomas Perazzi will reinforce our existing team in Europe" .
    Another b addition to Sotheby's global watch team, Charles Tearle, appointed Director, Head of Watches, Asia, will be based in Hong Kong, working closely with Tim Bourne, Worldwide Head of Watches, as well as an international team of specialists, in driving Sotheby's business in auctions and private sales of watches in Asia.
    Together, Mr. Tearle and Mr. Perazzi will further strengthen Sotheby's watch business worldwide by working closely with the international team of watch specialists, reporting to Tim Bourne, Worldwide Head of Watches.

  • Rolex - Handy Complication

    Worldtempus - 11 March 2012

    Undoubtedly, the Sky-Dweller is Rolex's showstopper for this year. It is not only a totally unexpected new model - since everyone was expecting a new Daytona, as that model was introduced 50 years ago - but also sports a brand new complication, the first in 60 years: an annual calendar.
    When Rolex introduced the Yacht-Master II in 2007, this model with its regatta-dedicated countdown was as far as the famed Swiss watch company had gone in terms of mechanical complications. With the Sky-Dweller launch, however, Rolex shows that it can do so much more than the well-known - and highly respected - Yacht-Master, GMT and Daytona in terms of complications. With the Sky-Dweller, Rolex clearly shows that the company can be a horological powerhouse. When it wants to.

    Surprised?
    Why do we even act surprised? We already saw complicated Rolex models with calendar functions and moon phase indicator back in the 1940s and '50s. But that was then, and this is now. And even now, the Sky-Dweller is a strikingly different approach to the rather conservative modern horology that Rolex has made its signature element - particularly in comparison to pretty much all of its ticking colleagues.
    Unique model
    Sky-Dweller, sporting 380 movement parts and no less than 14 patents in the all-new Caliber 9001 movement, of which five are completely new, is a perfect timepiece for the frequent traveler. It offers both a home and a second time zone via the off-centered disc display as well as a rather unique annual calendar. Unique for Rolex, that is.
    The annual calendar makes the automatic change to the first of the next month at the end of months with 30 and 31 days, which means that you only have to change the date manually on February 28 (or 29 during leap years). But how does the movement know what month it is? Simple: since a year has twelve months, Rolex cleverly decided to indicate the current month on the circumference of the dial using a perforated window. For instance, this month (March) has a blackened window at the 3 o'clock position. So simple, and just the way Rolex likes it. Simplicity certainly seems to be the credo of the brand, no matter what the complication is.

    Ring command
    The functions of the Rolex Sky-Dweller are set by the so-called rotating Ring Command bezel. By turning it, you can set second time zone, date or time when the crown is unscrewed.
    The design of the inner 24-hour dial ring has been actively discussed around the globe since the beginning of the fair. Not surprisingly, a lot of negative emotion has been expressed. This is undoubtedly due to the rather unconventional design - something that Rolex lovers are not at all used to. But in terms of being a tool watch, Rolex again proves to be a true champion.
    This new 42 mm model, offered in white and yellow gold on a bracelet as well as Everose (rose) gold on a strap, clearly illustrates the (for many surprising) ability of probably the best watch company in the world. Rolex is finally blowing its Swiss alphorn, indicating that we should never take Rolex for granted.
    The Rolex Sky-Dweller is offered at an entry price of approximately 31,200 euros (Everose on strap).

  • Rolex - Date Just II


    The DATEJUST II continues the tradition of the DATEJUST, the emblematic model created by Rolex in 1945, the first self-winding waterproof wristwatch chronometer to display the date in a window on the dial. A reinterpretation of that symbol of the modern watch, the DATEJUST II inspires admiration with its impressive case and technical attributes.
    The OYSTER case, symbol of waterproofness
    The DATEJUST II's 41 mm OYSTER case, guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness. The characteristically shaped middle case is crafted from a solid block of particularly corrosion-resistant 904L steel. The fluted case back is hermetically screwed down with a special tool exclusive to Rolex watchmakers. The winding crown, fitted with the patented TWINLOCK double waterproofness system, screws down securely against the case. The crystal, with a CYCLOPS lens at 3 o'clock for easy reading of the date, is made of virtually scratchproof synthetic sapphire. The waterproof OYSTER case allies refinement with efficiency in protecting the DATEJUST II's high-precision movement.

    Calibre 3136, a superlative chronometer
    The DATEJUST II is equipped with calibre 3136, a self-winding mechanical movement entirely developed and manufactured by Rolex. Like all PERPETUAL movements, the 3136 is a certified Swiss chronometer, a designation reserved for high-precision watches that have successfully passed the Swiss Official Chronometer Testing Institute (COSC) tests. Its architecture, like that of all OYSTER watch movements, makes it singularly precise and reliable. The oscillator, the true heart of the watch, has a blue PARACHROM hairspring patented and manufactured by Rolex in an exclusive alloy. Insensitive to magnetic fields, the PARACHROM hairspring offers great stability when exposed to temperature variations and remains up to 10 times more precise than a traditional hairspring in case of shocks. The oscillator is fitted between high-performance PARAFLEX shock absorbers, patented by Rolex, which offer 50 per cent greater resistance to shocks.

    Comfort and elegance of the OYSTER bracelet
    This DATEJUST II model is fitted with a 904L steel OYSTER bracelet with a folding OYSTERCLASP. Developed and patented by Rolex, this elegant solid-link bracelet offers remarkable comfort and ease of use. It also features the ingenious EASYLINK rapid extension system that allows the wearer to easily increase the bracelet length by approximately 5 mm, for additional comfort in any circumstance.


  • Tennis & Timepieces - High Profile Venue for Watches


    WORLDTEMPUS - 8 June 2011

    The world-class tennis tournament in the heart of Paris seems to be the stage that tennis has set to show off players' and spectators' love of watches.
    Rafael Nadal's spectacular win over Roger Federer in the finals of the tournament - his sixth French Open championship on the slow red clay in seven years - represents a continuation of Richard Mille's foray into high-profile ambassadorships. Confirming Mille's ever-accurate nose, world number one Nadal has been on a serious winning streak since first strapping the controversial RM 027 tourbillon to his sweaty wrist last spring.


    Some watches played on the clay right along with the players. Richard Mille defeated Rolex in the finals - in every sense. While Nadal seems more than content to wear the ultra-light, ultra-expensive, and ultra-cool black tourbillon during play and practice, Rolex has not yet been able to convince Federer to don his flavor of the day while swatting the yellow felt ball.
    Young Talents
    Five-time French Open sponsor Longines has also not been able to convince its many spokesplayers to wear one of its watches while playing either. Asked about this, CEO Walter von Känel was unconcerned. "It's a personal choice," he said.
    Longines sponsors a number of young talents in the tennis arena. This year, the brand put on the fairly lavish Future Tennis Aces program, which allowed sixteen under-13-year-old players from all over the world to come to Roland Garros for a week, partake in a tournament on the actual tournament grounds, and soak up the atmosphere of professional tennis.
    Additionally, Longines also runs a program it calls the Rising Tennis Stars, which aims to support young tennis talents between the ages of 17 and 21 years as they develop their careers. These Rising Stars currently include Grigor Dimitrov, the 20-year-old number-one tennis player from Bulgaria, ranked number 64 in the ATP Tour rankings; Tiago Fernandes, Brazil's the number-one tennis player under 21 and currently ranked 392 on the ATP computer; Tsung-Hua Yang, the first player from Taiwan to be the number one junior player in the world, currently ranked 302 by the ATP; Sabine Lisicki of Germany, who reached a career high as number 22 in the WTA rankings in August 2009; Ryan Harrison (USA), who reached a career-high no. 7 in world junior rankings in 2008 and is currently ranked no. 119 on the ATP computer; 18-year-old Roberto Carballes Baena (Spain) is currently ranked number 446 by the ATP and number 11 on the ITF Junior World rankings; and Sai-Sai Zheng (China), currently ranked no. 275 on the WTA Tour, is one of the highest ranked 17-year-old players.
    During Roland Garros, Longines also awarded former world number one Jim Courier with the Longines Prize for Elegance, which he received from Longines ambassador Andre Agassi. He received it as a tribute to his work with disadvantaged children, notably through his foundation Courier's Kids.

  • Rolex - Yacht-Master II

    As the start draws near, the skipper's pulse quickens. Already visualizing the action of the race, he manoeuvres as close as possible to the line.

    The Oyster Perpetual Yacht-Master II embodies all of the intense emotion a regatta arouses. By its impressive size, evocative power and sleek design, this unique regatta chronograph echoes directly the Maxi Yachts built to brave the oceans. The new version is the first Professional watch in the Oyster collection to be available in EVEROSE ROLESOR - an exclusive combination of the 904L steel superalloy and 18 ct EVEROSE gold.

    Sights on the horizon
    Equipped with a programmable countdown with a mechanical memory, the Oyster Perpetual Yacht-Master II is an innovative and pioneering watchmaking complication, based on interaction between the movement and the bezel. It allows the skipper to programme a regatta countdown sequence from 1 to 10 minutes. Once the countdown has been launched, the skipper can, if necessary, synchronize his chronograph to the official race countdown. Thanks to the Yacht-Master II, experienced sailors and yachting enthusiasts have at their disposal an efficient tool to assist in crossing the starting line at the very moment the horn sounds.

    Regatta meets watchmaking technology
    With its numerous innovative watchmaking features, the Yacht-Master II model, launched in 2007, is the epitome of the brand's creative force and technology. Its functions depend on a major innovation: the exclusive RING COMMAND bezel, designed and developed by Rolex. Rotatable through 90° and interacting with the movement, it serves to initialize and then lock the countdown programming.

    The model's 4160 movement, entirely designed and developed by Rolex, is fitted with a PARACHROM hairspring, 10 times more resistant to shocks and insensitive to magnetic fields. The countdown is operated by a column wheel and a vertical clutch. A number of microcomponents in this unique movement are produced by UV-LiGA - a new technology, entirely mastered in-house by Rolex, which enables the production of components whose fineness or geometry makes them impossible to manufacture by traditional means.

    The Yacht-Master II's case, stamped from a block of 904L steel extremely resistant to corrosion, offers all the qualities of waterproofness that have made the reputation of Oyster watches. Not least thanks to its TRIPLOCK winding crown, which screws down tightly against the case like the hatch of a submarine. The pink gold of the bezel and the bracelet's centre links is 18 ct EVEROSE gold, an exclusive alloy developed by Rolex and manufactured in its own foundry. The blue CERACHROM bezel insert, virtually impervious to scratches, corrosion-resistant and non-fading, is also patented and manufactured by Rolex.

    The excellent legibility of the Yacht-Master II's dial demonstrates the constant attention to functionality in the Oyster Professional collection. The red countdown minute and seconds hands are readable at a glance against the graduations on the dial or bezel.

    The bracelet, in 904L steel and 18 ct EVEROSE, is fitted with an EASYLINK 5 mm comfort extension link and an OYSTERLOCK clasp with a safety catch, two further Rolex innovations.

    The horn has sounded. The course is set. The Yacht-Master II forges ever forward, sailing towards new horizons.

  • Rolex - Winners of the Young Laureates Programme



    Some of the world's foremost scientists, explorers, environmentalists, doctors and educators will gather in Lausanne, Switzerland, in November to honour the first five winners of the Rolex Awards for Enterprise: Young Laureates Programme.
    The Young Laureates Programme seeks to foster a spirit of enterprise in the next generation by giving young people the financial support and recognition to tackle the challenges facing humanity with innovative projects.
    More than 600 leading figures from Switzerland and around the world are expected to attend the Awards ceremony on 11 November 2010 at the new Rolex Learning Center at the Ecole Polytechnique Federale de Lausanne (EPFL), one of Europe's leading science and technology universities.


    Polymath Brian Eno, the British record producer, composer, singer, multimedia artist and a noted technological innovator, will be the keynote speaker at the ceremony. Long concerned with the future of society and the global environment, he will talk about the relationship between science and the arts.
    The Young Laureates, all aged between 18 and 30, are: Jacob Colker from the United States, Reese Fernandez from the Philippines, Nnaemeka Ikegwuonu from Nigeria, Piyush Tewari from India and Bruktawit Tigabu from Ethiopia. Their projects range from transforming volunteering for the 21st century to enabling impoverished women to create eco-ethical fashion goods, from developing interactive radio in order to promote sustainable farming, to training volunteers to provide rapid care to road accident victims and developing TV programmes to improve children's health.
    "On the occasion of the Awards ceremony, Rolex is taking the opportunity to showcase both the winners and their visionary projects and to foster intellectual exchange between them and some of the best thinkers from Switzerland and abroad," said Rebecca Irvin, head of the Rolex Institute, the company's philanthropic and educational arm. "Our ultimate goal is to encourage an enterprising spirit among under-30s worldwide and to stimulate innovation in the region in order to help ensure a better future for the next generation."
    An inspiring programme
    To coincide with this celebration, from 9 to 11 November, Rolex and the EPFL are co-hosting a series of presentations encompassing the theme of innovation. All of these activities are designed to facilitate the exchange of ideas among the Young Laureates and international guests, including more than 40 former Rolex Awards Laureates and Jury members, as well as the 22 Young Laureate finalists and EPFL faculty members and students.
    As part of the interaction between the young Rolex entrepreneurs and the EPFL community, visits are being organized to two of the university's groundbreaking research labs: the Blue Brain Project, the first-ever attempt to reproduce fully a biologically accurate digital model of a mammal's brain in order to understand brain function and dysfunction; and the Global Health Institute, created to contribute to the understanding, prevention and treatment of infectious diseases. In addition, there will be presentations of the university's landmark research in areas such as health and diagnostics, and water and sustainability.
    "We are honoured to co-host the ceremony and to welcome the young innovators and other Rolex guests to our campus," said Adrienne Corboud Fumagalli, vice president of Innovation and Technology Transfer at EPFL and a member of the 2010 Young Laureates Jury. "The EPFL wants to stimulate entrepreneurship among students, and the Rolex Young Laureates Programme is a great match for us."
    Rolex Young Laureates Programme
    An expansion of the long-standing Rolex Awards for Enterprise, the Young Laureates Programme, launched in January 2009, honours men and women between the ages of 18 and 30 with inventive ideas to solve tomorrow's challenges in science and health, applied technology, exploration, the environment and cultural preservation. Each Young Laureate receives US$50,000 over the course of two years, giving the winners time to focus on their pioneering projects and move forward in implementing them. The Rolex Awards international network of innovators, comprised of former Laureates and Jury members, is available for guidance.


    The Young Laureates Programme complements the original Rolex Awards for Enterprise, which will be held again in 2012 and for which applications are already open (rolexawards.com).
    The five Young Laureates in the inaugural Rolex Awards for Enterprise: Young Laureates programme are:
    Jacob Colker, 26, United States - is changing the way people get involved in community service. His internet-based programme allows volunteers to use their smartphones to donate spare minutes to charitable and scientific organizations.
    Reese Fernandez, 25, Philippines - is committed to alleviating poverty by training people to become social entrepreneurs. Her Rags2Riches enterprise has already empowered hundreds of women to earn a living by turning scrap materials into elegant fashion accessories.
    Nnaemeka Ikegwuonu, 27, Nigeria - intends to boost the living standards of millions of Nigerian farmers through his interactive, mobile radio network. Hundreds of thousands of rural listeners are already receiving and exchanging information on sustainable farming practices and health issues.
    Piyush Tewari, 29, India - has set up a foundation to train a network of police officers and volunteers to respond quickly to road accidents and administer rapid medical care. By providing immediate assistance to victims, he hopes to stem the thousands of fatalities that occur on Indian roads each year.
    Bruktawit Tigabu, 28, Ethiopia - is building on the success of a television programme on health that she and her husband are producing for preschool children and their parents.

  • Antiquorum - Important Modern and Vintage Timepieces

    Among the 643 timepieces, Antiquorum is extremely proud to be offering for sale an extremely rare Patek Philippe Ref. 2499 as well as the personal collection of Rolex watches of the legendary 20th century explorer Sir Edmund Hillary. Previews are to be held in Shanghai, Hong Kong, Zhuhai and Geneva.


    The highlight of the sale is the extremely rare Patek Philippe Ref. 2499, Third Series, made in 1971 and sold on June 14, 1972. This 18K pink gold wristwatch with round button chronograph features a 30-minute register, perpetual calendar and moon phases. It is accompanied by a Patek Philippe box and the Extract from the Archives.
    Antiquorum experts are also delighted to present the personal collection of Rolex watches that belonged to Sir Edmund Hillary. These exceptional timepieces have been consigned for sale by Lady Hillary and all had special significance for Sir Edmund.


    The earliest model in this collection is a Rolex, "Oyster Perpetual, Officially Certified Chronometer", reference 6084 dating from 1953. This watch was presented to Sir Edmund Hillary by Rolex Bosecks, Calcutta, India after his descent from Everest in honour of his achievement. It was then worn by him during the Trans-Antarctic Expedition of 1955-1958 - the first overland crossing of Antarctica and the first expedition to reach the South Pole since Scott in 1912 - and as such it has immense historic significance. The caseback is engraved "Sir E. Hillary".
    Also part of the collection, the Rolex "Oyster Perpetual Date, Superlative Chronometer Officially Certified", REF. 15238. This 18K yellow gold tonneau shaped wristwatch with date was purchased by Sir Edmund Hillary on the 50th Anniversary of the day he reached the summit of Everest, 29th May, 2003. It is accompanied by the original Rolex certificate to Sir Edmund Hillary and a letter of authenticity.
    Naturally the collection also includes both the Rolex Explorer I, reference 1016, made in 1972 - the 20th Anniversary of Sir Edmund Hillary's attempt to climb Cho Oyu from the Nepal side in 1952 (Estimate: 4'000 - 6'000 CHF) and the Explorer II, reference 1655, the so-called "Steve McQueen", made in1973 and bought by Sir Edmund Hillary to commemorate the 20th Anniversary of his ascent of Everest.


    In addition to Sir Edmund's collection of Rolexes, Antiquorum is delighted to offer the Rolex "Oyster Perpetual, Precision", reference 6098 that was worn by Alfred Gregory on Everest during the successful expedition of 1953. Alfred Gregory was the official expedition photographer and this watch has been consigned to Antiquorum by his family. This watch is of enormous historic significance and is likely to present the only opportunity to acquire one of the original Rolex watches that were on Everest in 1953. The caseback is engraved "A. Gregory - Everest 1953" and the watch is accompanied by the Ice Axe used during the Everest expedition, 5 original photos taken by Alfred Gregory during the climb, service letter by Rolex Geneva and a letter of authenticity from Alfred Gregory's wife.
    Also offered at auction, the Patek Philippe Ref. 3450, Third Series, made in 1985. This very rare, self-winding, 18K yellow gold wristwatch features perpetual calendar, moon phases, Roman numerals for the leap year indication. It comes with a wooden fitted box, setting pin, Certificate of Origin and instruction booklet.
    Of interest for the Audemars enthusiast is the Audemars Piguet "Jules Audemars - Repetition Minutes a Quantieme Perpetuel," Ref. 26063 PT., made in 2009. It is an extremely fine and rare, astronomic, minute-repeating, platinum wristwatch with perpetual calendar, leap year indication and moon phases. It is accompanied by the original special fitted wooden box, a piano-shaped wooden box to amplify the sound of the minute repeater, certificate and warranty.
    Another timepiece of great interest is the Quarter-Repeating Navette-Shaped Ring Watch - One of Only Two Known Examples - A Gift to The Emperor Napoleon I. made circa 1810. This exceptional timepiece is attributed to Antoine Rochard, Geneva, the mainspring is signed Marchand and the case engraved "a L'Empereur N". This extremely fine and exceptionally rare, 18K gold, pearl and rose-cut diamond-set ring watch with virgule escapement and visible balance, is one of only two known examples of a quarter-repeating ring watch of navette shape.
    Antiquorum experts are also pleased to offer a collection 40 Omega Speedmaster limited editions, property of a private Italian collector, including the "Speedmaster Professional" Apollo XIII Ref. 3450022, made in a limited series of 999 examples to commemorate the 25th anniversary of the Apollo XIII mission in 1995. This stainless steel chronograph bears the Apollo XIII emblem on the subsidiary seconds dial at 9. It comes with the original box, warranty, certificate, instruction booklet, Apollo XIII patch, extra links and booklet.
    AUCTION PREVIEWS
    The timepieces of this auction will be on view as follows:
    SHANGHAI
    Tuesday November 2: 10:30 a.m. - 6:30 p.m.
    Antiquorum Shanghai
    Room 4106B, Bund Centre Office Tower,
    222 Yan An Road East,
    Shanghai 200002, China
    Tel.+86 21 6335 1268
     
    HONG KONG
    Thursday November 4: 11:00 a.m. - 7:00 p.m.
    Antiquorum Auctioneers (HK) Ltd.
    Suite 704, No. 9 Queen's Road Central,
    Hong Kong
    Tel. + 852 2522 4168
     
    ZHUHAI
    Saturday November 6: 10:00 a.m. - 6:00 p.m.
    Gemdale Eton
    No. 298 Jinyi Road, Xiangzhou District
    Zhuhai
    Tel. + 852 2522 4168
     
    GENEVA
    Wednesday 10 to Friday November 12: 10:00 a.m. - 7:00 p.m.
    Saturday 13 & Sunday November 14: 10:00 a.m. - 6:00 p.m.
    Antiquorum's Showroom
    2, rue du Mont-Blanc
    1201 Geneva, Switzerland
    Tel.+ 41 (0)22 909 28 50 - Fax. +41 (0)22 909 28 60
    Email: geneva@antiquorum.com
     
    AUCTION: Important Modern & Vintage Timepieces
    Saturday, November 13
    Session 1: lots 1 - 252 at 2:00 p.m.
    Sunday, November 14
    Session 2: lots 253 - 643 at 2:00 p.m.
    Mandarin Oriental Hotel du Rhône
    Salon Saint-Gervais - quai Turrettini 1, 1201 Geneve
    Tel.+ 41 (0)22 909 00 00 - Fax +41 (0)22 909 00 10

  • Rolex - Oyster Perpetual Explorer

    So many attempts were necessary before Everest was finally conquered. It was 29 May 1953 and the heroes of the day, Sir Edmund Hillary and Tensing Norgay, were wearing Rolex Oyster Perpetual watches. So many expeditions all seeking to achieve a proverbially impossible dream, motivated by the simple desire to meet a challenge: "Because it's there…"
    In praise of perseverance
    The direct descendent of this fascinating chapter of human adventure, the Explorer persists in expressing man's irrepressible need for achievement. It continues to precisely embody perseverance, experience and creativity, and celebrate so strikingly the relationships between technical developments, experience in the field, thought and action.


    The world as a test laboratory
    The Explorer is the incarnation of the privileged relationship that has always existed between Rolex and the outside world. Since the late 1920s, Rolex has been using the world as a laboratory to test its watches under real conditions. In this pioneering spirit, it equipped numerous Himalayan expeditions whose observations have had a direct impact on product development.
    A 39 mm case
    Faithful to its heritage and unique identity, the new Oyster Perpetual Explorer exemplifies that strength in today's world, imparting a new elan to the sober and elegant lines which have long established it as an icon. Crafted from a block of 904L steel with exceptional anti-corrosion properties, its slightly larger 39 mm case offers a bolder look and added comfort for the wearer.


    New heights in precision
    Equipped with a self-winding mechanical movement featuring a Perpetual rotor, a Parachrom hairspring and Paraflex shock absorbers, it reaches new heights of chronometric precision and resistance to extreme conditions. A reliable and robust timekeeping instrument.

  • Antiquorum - The World's Most Complicated Timepiece

    Antiquorum's upcoming 35th anniversary sale on November 14th & 15th in Geneva is rapidly approaching and collectors can look forward to bidding on a wide variety of spectacular timepieces. Highlighting the auction is the world's most complicated and highly coveted timepiece - the famous Patek Philippe Calibre 89. In addition, there will be over 300 exceptional modern and vintage timepieces offered in the Antiquorum sale to be held at the Mandarin Oriental Hotel in Geneva. Prior to the auction, clients can preview these outstanding watches in Shanghai, Hong Kong, and Geneva.
    Lot 364


    Antiquorum is delighted to offer the Patek Philippe Calibre 89 from the Matsuda Collection - the world's most complicated timepiece with a total of 33 complications - in our 35th anniversary sale on November 14th and 15th. As this extraordinary timepiece is rarely seen at auction, this is an exceptional opportunity for collectors to acquire one of the most important timepieces in existence. Only four unique models of the Calibre 89 were ever produced; one each in yellow, pink and white gold and one in platinum. The present Calibre 89 in yellow gold was previously sold by Antiquorum in our April 9, 1989 sale of "The Art of Patek Philippe" to commemorate the 150th anniversary of Patek Philippe; while the Calibre 89 in white gold was sold in our 30th anniversary sale on April 24th, 2004.
    Lot 361


    Moreover, for the Patek aficionado, there is a Patek Philippe "Officier Repetitions Minutes," Ref. 5029. This exceptional timepiece was made in a limited edition of 10 examples in 1998 to commemorate the inauguration of the new Patek Philippe manufactory in Geneva. Sold September 25th, 1998, it is a very fine and extremely rare, minute-repeating, self-winding, 18K yellow gold chronometer wristwatch.
    Lot 335


    Another incredible Patek Philippe timepiece being offered is the Patek Philippe Ref. 2497 with luminous black dial. Produced in 1955 and sold on June 8th, 1962, this outstanding timepiece is an extremely fine and equally rare, center-seconds, 18K yellow gold wristwatch with perpetual calendar, and moon phases.
    Lot 362


    Additionally, a Patek Philippe "Minute Repeater", Ref. 3979 will be on the auction block. Made in 1998, it is a very fine and rare, minute repeating, self-winding, 18K yellow gold wristwatch.
    Lot 185


    Also included in the November sale is the Patek Philippe Ref. 3990. This exceptional and rare watch was produced circa 2000 and is now no longer in production. It is a very fine and important, astronomic, water-resistant, platinum and diamonds gentleman's wristwatch with round button chronograph, register, perpetual calendar, moon phases and sapphire crystal back.
    Lot 187


    In addition, there will also be a Patek Philippe Ref. 1463 with pulsometer scale offered in the upcoming sale. The exquisite watch was produced in 1953, and sold on March 7th, 1955. It is an extremely fine and very rare, water-resistant, 18K pink gold wristwatch with round button chronograph, 30-minute register and pulsometer scale graduated for 15 pulsations.
    Lot 358


    Furthermore, a Patek Philippe Ref. 1436 retailed by Tiffany will be amongst the highlights in the November sale. Made circa 1969, it is an extremely fine and rare, 18K yellow gold wristwatch with square button, co-axial split-seconds chronograph, 30-minute register and tachometer.
    Lot 352


    Also for the Patek Philippe enthusiast, there is the Patek Philippe Re. 2481 with tropics cloisonne dial. This remarkable timepiece was produced in 1954 and sold on October 2nd, 1956. It is an extremely fine and equally rare, center-seconds, 18K pink gold wristwatch with cloisonne enamel "Tropics" dial.
    Lot 278


    Fans of Richard Mille will want to bid on the Richard Mille "Tourbillon RM0003". This superb timepiece is a two-time zone, 18K white gold wristwatch with visible one-minute tourbillon regulator.

    Lot 298


    Another rare and sought after timepiece included in the sale is the Audemars Piguet dress watch retailed by Gubelin. This superb timepiece is a 18k white gold and enamel watch with perpetual calendar, minute repeater and split second second chronograph.
    Lot 346


    An additional extraordinary watch with cloisonne dial offered is the Rolex Ref. 6100, "Galleon Cloissone Dial." Produced in 1952, it is an exceptionally rare and fine, center-seconds, self-winding, water-resistant, 18K yellow gold wristwatch with cloisonne enamel galleon dial .
    Estimate:****


    Auction Previews:
    The timepieces of this auction will be on view as follows:
    • SHANGHAI
    November 3 & 4:
    10:30 a.m. - 6:30 p.m.
    Antiquorum Shanghai
    Room 4106B,
    Bund Centre Office Tower,
    222 Yan An Road East,
    Shanghai 200002, China
    Tel.+86 21 6335 1268
    • HONG KONG
    November 6 & 7:
    11:00 a.m. - 7:00 p.m.
    Antiquorum Auctioneers (HK) Ltd.
    Suite 1405, 9 Queen's Rd. Central,
    Hong Kong, China
    Tel. + 852 2522 4168

    GENEVA
    November 12 to 15:
    10:00 a.m. - 7:00 p.m.
    Antiquorum's Showroom
    2, rue du Mont-Blanc
    1201 Geneva, Switzerland
    Tel.+ 41 (0)22 909 28 50
    Auction:
    First Session: Saturday, November 14 (lots 1 - 187) begins at 3:00 p.m.
    Second Session: Sunday, November 15 (lots 188 - 364) begins 3:00 p.m.

  • Haute Horlogerie - South America, a small but steady market

    HH Magazine - # 29, July-August 2009


    To judge by its depiction in what Americans call "B Movies", South America would either be a jungle where cigar-smoking drug lords shoot at each other or an endless carnival where women in bikinis dance on a beach while their boyfriends play football. Though one may, in fact, run into scenes like this at some locations, the sub-continent is really made up of many different countries that represent a small but steady portion of the Haute Horlogerie market.
    Brazil, the "B" in BRIC (the acronym for "Brazil, Russia, India, China", the four most rapidly-developing economies in the world), is both the largest and most populated country. Whereas most South Americans tend to calculate any local price in terms of its equivalent in US dollars, Brazilians prefer to think in terms of their own currency. Maybe it's because they're the only ones who speak Portuguese or, more probable, because they are the most powerful in terms of their economy (their many FIFA World Cup wins also contribute to their national pride, by the way).
    Brazilians have a rich tradition in jewelry, and their top brand, H. Stern, has worldwide reach. The Haute Horlogerie market, on the other hand, is relatively less developed. It is, however a larger market for the sport elegance and sport technique segments: Brazil is Rolex's ber market in the area, and at this point, the brand making more progress seems to be Breitling, who has recently opened a local branch. And even with the ongoing crisis, other well-established names like Omega also manage to show reasonable numbers.

    Read more...

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