TAG Heuer - TAG Heuer Carrera Connected
The TAG Heuer Connected Watch with Intel Inside was revealed at a press conference (), on 9th November 2015, in New York, at the symbolic LVMH Tower hosted by Jean-Claude Biver, CEO of TAG Heuer & President of the LVMH Group's Watches Division, accompanied by Brian Krzanich, CEO of Intel Corporation, and David Singleton, VP of Engineering for Android at Google.
The TAG Heuer Connected Watch with Intel Inside is a luxury watch that benefits from over 150 years of Swiss expertise, savoir-faire and heritage as cultivated by TAG Heuer.
At 46 mm in diameter, the design of the TAG Heuer Connected is primarily that of a true chronograph, with a case, back and lugs made from grade 2 titanium. Completed by a textured black rubber strap (six other colors - red, blue, white, orange, green and yellow - are available, sold separately) with a deploying buckle made of grade 2 titanium as well, it has all the elegance, characteristics and level of finish expected from a fine wristwatch. The price is set at 1500 USD, 1'350 Euros, 1'400 CHF, 1'100 GBP.
Three digital dials
TAG Heuer has developed three digital watch dials (known as watch faces), which feature the immediately recognizable design codes of TAG Heuer's Carrera collection and will be available from the launch date: the chronograph dial, the 3-hand dial and the GMT dial. They display the date and are available in a choice of three colors (black, deep blue or pearl white), faithfully reproducing the appearance and functions of a true dial, with shadows under the hands and the sunburst effect of the light. The digital hands and indexes remain visible at all times, even when the watch is in ambient energy-saving mode.
Soon, other watch faces will be made available, so you can try one customized by TAG Heuer's ambassadors via the exclusive TAG Heuer app which can be downloaded from the Google Play Store.
The TAG Heuer Connected is a true watch, both in terms of its appearance, with its watch faces and its minute tracks, but also in its "interactive counters", thanks to the unique way in which its applications are displayed.
The principle is simple: the dial and the hands remain, while the most pertinent information from partner applications is displayed inside the three counters on the chronograph dial at 12, 6 and 9 o'clock.
What if something shown in a counter really interests you? Touch the counter in question to open and interact with the application in full screen mode.
Favorite applications, sports updates or alerts… it is easy to use and makes information simple to read, enabling the user to stay focused on the essential, without this spoiling the watch's classic appearance. The apps customized for TAG Heuer and available on an exclusive basis will be, to start with, Insiders (lifestyle), GolfShot Pro (golf), RaceChrono Pro (motor racing) and Viewrangers (trailing), which will be offered with free subscriptions. A specially developed Software Development Kit (SDK) will allow enrichment.
In addition, TAG Heuer has added the classic functions that are a key part of the watch universe: Timer, Alarm and Stopwatch, the design of which is faithful to the brand's codes.
TAG Heuer worked closely with Intel and Google. The watch features an Intel® Atom™ processor Z34XX and runs the Android Wear platform.
Intel engineered the intelligence inside the watch to optimize performance and enable a multitude of connectivity options including audio streaming, Bluetooth and Wi-Fi as well as allow users to harness the full range of features offered by the Android Wear operating system.
With 4 GB of memory, and all day battery life thanks to its latest-generation lithium battery, the TAG Heuer Connected is equipped with a small microphone to communicate with via Google voice control and a sapphire crystal touchscreen - the indispensable complement to the crown at 3 o'clock which also houses controls. The entire piece has been made water resistant for everyday use and is IP67 water resistance rated.
What if the phone is not with you? No problem. The watch will continue to calculate, display, and exchange data, and as long as you have a Wi-Fi connection it will remain connected to the cloud. Naturally, its resident applications (music, timer, alarm, step counter) remain active even when no connection is available.
Thousands of Android applications are already available for the TAG Heuer Connected watch user to download. Google Fit, Google Translate, Google Maps and Google Search are already available on the watch.
The watch can also be easily synced with a phone running either on Android 4.3+ or iOS 8.2+. It is charged using a contact charger.
The watch also benefits from a two-year warranty, like other TAG Heuer watches.
Exchange
Finally, at the end of the connected watch's two-year warranty period, customers can exchange the TAG Heuer Connected watch for a mechanical Swiss Made Carrera watch. With similar design, also made from grade 2 titanium, this mechanical watch has been exclusively developed and reserved for owners of connected watches. Its price is set at 1500 USD, 1'350 Euros, 1'400 CHF, 1'100 GBP.
The dedicated online platform tagheuerconnected.com has been created to share the latest new features and obtain the partner applications available for the interactive counters watch faces. The TAG Heuer Connected watch is available for sale right now from the site tagheuer.com and in more than 100 TAG Heuer boutiques and 150 selected retailers across the world.
TAG Heuer - Le MikrotourbillonS
TAG Heuer's most ambitious luxury chronograph to date, the MikrotourbillonS is not only the world's fastest tourbillon: it is the first ever tourbillon on a 1/100th of a second chronograph that can be started and stopped, an audacious timepiece of peerless precision and virtuosic savoir-faire
Even by TAG Heuer's own pioneering metrics, the dual-chain, double-barreled MIKROTOURBILLONS, is entirely off-the-chart extraordinary. The first tourbillon chronograph capable of certification-level precision timing, it is by far the fastest, most accurate and most breathtakingly beautiful tourbillon ever imagined.
REANIMATING TOURBILLON TECHNOLOGY
A tourbillon (French for 'vortex' or 'whirlwind') is the most intricate and iconic complication in haute horlogerie. An elaborate mechanical system for regulating the speed at which a watch 'beats', this ingenious complication overcomes the effects of gravity by placing the movement's balance wheel and escapement inside a rotating cage. Revolutionary when it was invented in 1801, modern precision techniques, many developed by TAG Heuer, have made it obsolete. Yet the tourbillon remains a classic 'novelty' feature of many high-end luxury watches because, in its ornate complexity, usually visible through a window in the dial, it is the ultimate attention getter—a showcase of watchmaker virtuosity.
Beautifully complex but slow, imprecise and unnecessary: for these reasons, TAG Heuer, the most precision-driven, performance-obsessed of all the high-end luxury Swiss watch houses, had never made a tourbillon escapement watch.
That is, until TAG Heuer's Science & Engineering department, in its pursuit of zero-tolerance chronograph precision, took up the challenge of reinventing the tourbillon, making it not just a delight to look at but, like all TAG Heuer creations, unbelievably fast, precise, and avant-garde. The result is a mechanical wonder that breaks all records for speed and accuracy, and sets the stage for the first-ever dual-certifiable chronograph.
DOUBLING THE STAKES
The MIKROTOURBILLONS has two rotating tourbillon mechanisms visible on its dial face, one for time telling and one for timekeeping. The first beats at 4 hertz — 28,800 beats per hour — and controls the ISO 3159 compliant watch; its hand sweeps the dial at a standard tourbillon speed of once a minute. The second, the world's fastest tourbillon, controls the 1/100th-of-a-second chronograph and is dynamically compensated to run at 50 hertz, meaning it beats at 360,000 beats per hour and rotates at a dizzying five seconds per revolution, or 12 times a minute. Another mind-numbing technical prowess: it has no cage and can be started and stopped thanks to the dual chain architecture.
UNIQUE 2-CHAIN ARCHITECTURE
Since 1969, the year TAG Heuer launched the world's first automatic chronograph movement, coupling watch movement with chronograph function has become standard operation procedure. There is a serious "hitch", however, with this isochronous system: its wheel chain gear system increases energy loss.
This is one of the greatest quandaries of chronograph design — how to keep chronograph operation from disrupting watch operation.
A first avenue of research led to the TAG Heuer Calibre 360 in March 2005 with its additional module for the chronograph. Then the answer came with the TAG Heuer Mikrograph 1/100th of a second Chronograph in January 2011, ingeniously outfitted with two independent kinematic chains — one for the watch and one for the chronograph, integrated in the same movement.
The MIKROTOURBILLONS is built with the same integrated movement with dual chain architecture, thereby eliminating the need for a clutch. Separating the watch chain from the chronograph chain eliminates the risks of the chronograph influencing the watch and vice-versa; but most importantly, it reduces energy loss and optimizes the precision of the chronograph's regulating organ. This dual chain architecture allows the all "MIKRO" timepieces (MIKROTOURBILLONS, MIKROGIRDER, MIKROTIMER and MIKROGRAPH) to be ISO 3159 compliant across the board. The MIKROTIMER and the MIKROGRAPH are already COSC certified — i.e. with the chronograph function running, a feat virtually impossible to achieve by conventional mono-frequency chronographs.
A STUNNING RE-INTERPRETATION OF THE ICONIC CARRERA
The Carrera, TAG Heuer's iconic bestseller since 1963, was the obvious choice of case and finishing for this game-changing chronograph. The materials are noble: highly corrosive-resistant Tantalum with rose gold horns, sublime "Côte de Geneve" decoration and a sumptuous, hand-sewn soft-touch strap in alligator. The chronograph minute counter is at 3 o'clock, chronograph seconds at 6 o'clock and a power reserve at 12 o'clock. The once-a-second central flying hand displays 1/10th and 1/100th increments. A single crown at 3 o'clock winds the watch and the chronograph — the rotor winds the barrel on the watch movement, while the chronograph is manually charged. In total, there are 439 components in the movement, many of which are patent pending and all but the two hairsprings built in-house at TAG Heuer's manufacture in La Chaux-de-Fonds.
Now TAG Heuer is working on a first-ever precision certification for chronographs to complement the COSC certificate for chronometers (watches).
[Rating: 5 / 5 stars]
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