Jaeger-LeCoultre Rendez-Vous Night & Day Bracelet (3448120)

In keeping with its spirit of invention and creativity- which has set Jaeger-LeCoultre apart in the field of Haute Horlogerie since its creation in 1833 - the brand created a special 3D animated movie projected on the façade of the Boutique.
The striking show transported the guests to the snowy confines of the Vallee de Joux, home of the Manufacture Jaeger-LeCoultre since its inception. The journey began at the origins of the Manufacture with its founder Antoine LeCoultre, before travelling through the iconic creations of the brand such as the emblematic Reverso and some of its high complication timepieces - Duometre, Master Grande Tradition Grande Complication and the breathtaking Gyrotourbillon.
 

 
The inventiveness of Jaeger-LeCoultre was also shown through more sporty and high-tech creations such as the Extreme Lab2 and the Amvox DBS, a fascinating watch designed in partnership with Aston Martin.
This journey into time and history ended on a note of glamour, as internationally acclaimed artists such as Diane Kruger and Clive Owen, who have long been sported Jaeger-LeCoultre creations on their wrists, popped up on the facade of the Boutique.
Like stepping stones, all those elements have helped built one of the most respected names in Haute Horlogerie, with more than 175 years of tradition and invention. The story now continues in Mexico… Guests were greeted by Mr. Jerôme Lambert, CEO of Jaeger-LeCoultre, who came especially from Le Sentier, Switzerland, for the occasion. "This Boutique in Mexico was not born by chance: this is because we have met more and more Mexicans loving Jaeger-LeCoultre over the years, this is because we have been successful in Mexico that it appeared natural for us to open a store here in Mexico City. And as Jaeger-LeCoultre is always a step ahead, you are not surprised to see that we are the first fine watchmaking Maison to settle in Mexico." declared Mr. Lambert.

Mr. Lambert was joined for the ribbon-cutting ceremony by the Mexican actress Jaydy Michel - wearing the stunning Reverso snow-setting Full Pave - her husband and international soccer star Rafa Marquez, with his Master Compressor Chronograph; and Mr. Franck Juhel, Managing Director of Jaeger-LeCoultre Latin America and Caribbean.

Guests were then invited to visit the Boutique and discover the exceptional know-how of the Manufacture, illustrated by its exceptional collection of timepieces, including some unique creations. Among the masterpieces showcased were: the Gyrotourbillon I, single-handedly summing up the challenging spirit of the Manufacture; the Hybris Mechanica a Grande Sonnerie, graced with a sound of peerless intensity and purity, the Riviere 101, the Master Tourbillon Shiny Night and the Master Twinkling Diamonds, exquisite Haute Joaillerie creations.
An expert watchmaker was present in the Boutique to show the intricate details of such masterpieces. It was a great opportunity for guests to take a closer look at the uncompromising quality and craftsmanship of Jaeger-LeCoultre.

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GRANDE REVERSO 976 - Guillermo Ceniceros Special Edition
 
In celebration of the 80th anniversary of this iconic watch, Jaeger-LeCoultre decided to invite renowned artists to create exceptional personalized editions of the Reverso. The Jaeger-LeCoultre Reverso is recognized by watchmaking connoisseurs as an Art Deco icon that stands out from other watchmaking creations with a case that slides at the base and rotates completely on itself. It was perhaps this uniqueness and originality that drove Jaeger-LeCoultre to create a unique Special Edition linked to conceptual art that pays homage to the renowned Mexican painter, muralist, and engraver Guillermo Ceniceros.
This magnificent association takes shape in the impressive Grande Reverso 976 Guillermo Ceniceros Special Edition. The work of art engraved on the case-back of this special edition expresses two different elements: man's duality from a modernistic perspective in the stainless steel edition, and man in motion in the rose gold edition.

Guillermo Ceniceros was born in 1939 in El Salto, a town in the Mexican state of Durango. He got a Bachelor of Arts degree at the University of Nuevo Leon and was part of a team assembled by the famous Mexican muralist David Alfaro Siqueiros to create seven of his celebrated murals. In 1969, he received a special award from Mexico's Ministry of Education and was later nominated for the World Art Contest. His works have received international accolades and are featured in public and private collections all around the world. Ceniceros is a figurative artist whose work focuses on the study of form, space, and the subject's overall harmony, with particular emphasis on female subjects. He creates his own materials and working implements.
Like the Reverso's design, the work of Ceniceros has evolved while remaining faithful to itself, flowing through a wide range of theme variations. Itself a precious vessel, the Reverso holds a veritable treasure of passion and watchmaking prowess, essential values it shares with the work of this outstanding Mexican artist, perpetuated in murals such as "Auguries and Premonitions," a 90-square-foot masterpiece that decorates the building of the Mexican Foreign Trade Bank, or the recently unveiled "Constituent Congress," in Mexico's legislative building.
Beneath its classic, timeless appearance, the Grande Reverso 976 conceals a 21st century watch mechanism. Its large variable-inertia balance oscillating at 28,800 vibrations per hour guarantees the exemplary precision of Jaeger-LeCoultre Calibre 976. The movement allows using the crown to adjust the hour hand backwards or forwards in one-hour increments, without disturbing the accuracy of the minutes and seconds. The Grande Reverso boasts a 30 x 48.5 mm case and its most notable feature is its splendidly simple black dial, embellished with traditional Art Deco numerals and dual finishing. The center rectangle is guilloched and has a Clous de Paris engraving, and the outside features a satin finish. This delicate ornamental interplay is repeated in the small seconds hand located at the 6 o'clock position.
Two Limited Series
The first model of the GRANDE REVERSO 976 Guillermo Ceniceros Special Edition will feature a stainless steel case with lacquered engraving on the back and will be limited to 50 pieces. The second edition will be produced in rose gold, featuring a fully engraved case-back, and will be limited to 10 pieces.

GRANDE REVERSO 976 Guillermo Ceniceros Special Edition