Julien Coudray 1518 - Fabien Lamarche, CEO
It is hard to attribute one particular talent to Fabien Lamarche, since he is basically gifted with all of them, or almost so. Passionately interested in watchmaking, micromechanical engineering, robotics and information technology, as well as a keen restorer of antique clocks and watches, he has in the course of his twenty-year career to date occupied virtually all jobs relating to watch development and production within various companies. He began with Breguet as a Process Manager, before moving on to Roger Dubuis as Product Director, to L. Leroy where he worked on developing modules and automatons - and on to Zenith where he served in two capacities: as Methods and Industrial Director and as Head of the Mechanical and Prototype Department.
And then came the time for julien Coudray 1518. For many years, Fabien Lamarche had been dreaming of creating an integrated Manufacture with the aim of making complicated calibres. Like julien Coudray, horologer to King Francis I, he aims to combine art, science and technology in order to create truly exceptional products, and to transpose the Renaissance to the 21st century by creating from scratch a truly unique Manufacture. To achieve this, he is putting in place a self-sufficient set of talents capable of responding to any demands, and in particular to requests for personalisation. Whatever the company or the function exercised, Fabien Lamarche has gradually built up in-depth experience and a comprehensive grasp of the various watchmaking professions. He is the guarantor of the development of the julien Coudray 1518 Manufacture de grande horlogerie.
Paying tribute to the heritage of an exceptional personality who lived 500 years ago by launching the brand bearing his name, Fabien Lamarche has firmly chosen to position julien Coudray 1518 at the peak of fine watchmaking and perpetuating the tradition of the first watchmakers through his independence. The latter is indeed evinced in terms of both design and production, thanks to an integrated "Manufacture".
The brand signature - Manufacture de grande horlogerie - reflects a three-fold ambition. The first is to revive the grand horological tradition while subtly conveying a "royal" touch entirely in tune with the history and the roots of the name julien Coudray. The second is to create a surprise effect by invoking differentiating brand values. The third is to draw present and future clients into a dimension beyond techniques or reason: that of emotions - because the term "grand" evokes fine craftsmanship, a rare spirit, a different way of envisaging horology.
The julien Coudray 1518 values and all its constituent elements - in terms of both form and substance - are based on contemporary yet timeless values of authenticity, rarity, intimacy and knowledge. These are values closely interweaving the rational aspect of the range with a more emotional dimension, and which are liable to appeal to a selective clientele seeking exclusivity above and beyond purely technical aspects. This is because Julien Coudray 1518 aims to establish and cultivate a genuine trust-based relationship with its customers through a uniquely personal connection as well as through developing personalised creations. All the elements of the brand identity, whether classic or contemporary, contribute to conveying notions such as elegance and tradition, as well as innovation and modernity.
Rated 
In stock
[Rating:(5 / 5 stars)]
Sale Price:US$239.00
Sale Price:US$269.00
Sale Price:US$249.00
Sale Price:US$289.00
Sale Price:US$279.00
Sale Price:US$249.00
Sale Price:US$289.00
Sale Price:US$268.00
Sale Price:US$268.00
Sale Price:US$299.00
Sale Price:US$238.00
Sale Price:US$259.00
Sale Price:US$269.00
Sale Price:US$288.00
Sale Price:US$268.00
Sale Price:US$278.00
