Famous Panerai Stainless steel Watches, Vintage Panerai Stainless steel Watch

Panerai Luminor Marina Macau Boutique (PAM00460)

A very attractive looking watch which will complement any other fashion or jewelry.

---- [Rating: 5 / 5 stars]

Review by Marion B, From Austria Muavlan

Panerai Radiomir 8 Days Shanghai Boutique (PAM00410)

Ontime delivery! fast service, good online store, very reliable

---- [Rating: 5 / 5 stars]

Review by Janna T, From Austria Hainburg An Der Donau

Panerai Luminor 1950 Chronograph Flyback (PAM00361)

wonderfull to work with. Thank you!!!!

---- [Rating: 5 / 5 stars]

Review by Germaine, From USA Westlake Village

In honour of its own Florentine origins, Panerai has for many years been promoting the genius of Galileo Galilei as a tribute to the great Tuscan scientist who, by formulating the law of isochronism of the small oscillations of the pendulum, revolutionised the history of time measurement. Thanks to the sponsorship of Panerai, in 2012 the Museo Galileo in Florence created a section where period exhibits and interactive multimedia devices illustrate Galileo's decisive contribution to the history of time measurement. At the same time, Panerai created a range of exclusive timepieces of the highest quality named "Lo Scienziato", which are a 16 tribute to the memory and fundamental legacy of the great physicist, philosopher, mathematician and astronomer.

Panerai's most recent creation in the "Lo Scienziato" range is the new Radiomir 1940 Tourbillon GMT Oro Rosso - 48mm, developed by the "Laboratorio di Idee" of the Panerai Manufacture in Neuchâtel. What immediately stands out is the work of skeletonising the P. 2005/S movement, the hand-wound calibre with a tourbillion regulator which brings this superb timepiece to life. Every component has been reduced to its essential structure and it is therefore possible to admire the arrangement, finish and action of the movement in great detail, both through the dial and the back.

The mechanism of the rotation of the tourbillon cage created by Panerai is unusual in that a single rotation is completed in 30 seconds - instead of the traditional 60 - and it rotates on a perpendicular axis, instead of parallel to that of the balance wheel. This special construction compensates more effectively position errors caused by the force of gravity, thus ensuring more accurate time measurement.

The skeletonised bridges and plates not only reveal the interlacing of the gear wheels and components of the watch but also the unwinding of the springs inside the three barrels which give the timepiece a power reserve of six days. The power reserve remaining is indicated on the back of the movement.

"Lo Scienziato" is presented for the first time in a Radiomir 1940 case of red gold, the diameter of which is an imposing 48 mm. To enable the skeletonising to be admired, the watch does not have a normal dial: the small seconds dial at 9 o'clock, with its indicator dot rotating simultaneously with the tourbillon cage, and the counter at three o'clock, with the AM/PM indication are integral with the movement. On the other hand, the linear hour-markers and numbers, all coated in ecru Super-LumiNova® are directly fixed to the black flange on which the name "Lo Scienziato" is engraved.

The P.2005/S movement also has the GMT function with a central hand indicating a second time zone, day/night indication on an auxiliary dial at three o'clock and the system for quickly setting local time. This is done by means of a star wheel with 12 teeth and a small friction spring, which enables the single hour hand to be adjusted in jumps, without interfering with the movement of the minute hands or the running of the watch.

Produced in a limited edition of 30 units, the new Radiomir 1940 Tourbillon GMT (PAM00559) comes with a black alligator strap and a polished red gold folding buckle. Like all Panerai watches the new model is water-resistant, in this case to a depth of 50 metres.

In 1943, the Panerai family created the "Mare Nostrum" chronograph for the deck officers of the Royal Italian Navy "Mare Nostrum". This name had already been used by Guido Panerai in 1924 for what was probably the first Panerai chronograph, but all traces of this first model have been lost. However a few prototypes of the 1943 chronograph still exist, and these have enabled the new watch to be reconstructed with great technical accuracy and similar aesthetic characteristics.

The new Mare Nostrum Titanio is a Special Edition of only 150 units. It faithfully reproduces the 1943 model, updating it to the highest standards of today's high quality watchmaking but with some fundamental differences. The 52mm tonneau-shaped case of the new model is no longer made of steel but of brushed titanium. The wide flat bezel, the screw back and the winding crown engraved with the words "Mare Nostrum" are also made of brushed titanium, as well as the two classic push buttons of the chronograph functions. The readings are indicated by the central seconds hand and by a subsidiary minutes counter dial at three o'clock. The continuous seconds hand rotates in a subsidiary dial at nine o'clock.

Protected by a sapphire crystal with anti-reflective treatment, the dial is made in two levels and, instead of the dark green of the vintage model, it is a sophisticated tobacco brown, which coordinates with the brown leather strap and its ecru stitching.

The timepiece houses a hand-wound manufacture movement, the OP XXV calibre - developed on a Minerva 13-22 base featuring a balance wheel making 18,000 vibrations per hour, like the Angelus movement of 1943. This hand-finished calibre has a column wheel and a swan neck regulator. The bridges are made of Maillechort, a nickel silver alloy that is particularly hard to work, bearing a Côtes de Geneve finish.

We are in Egypt, 600 years before Christ.
The Pharaoh's wise men have just developed a new instrument for reading the time. It is called the Merkhet. Its original construction allows it to read the time even after sunset. With this invention, man can start to tell the time even in the black of night. And this will allow him to improve the precision of time reading.

Nowadays this story seems outmoded or confined to archaeology books. There is light everywhere and the time can be read in any conditions. Even at night, the light shines…
But things have not always been so. Not so long ago, in fact, the ability to read the dial of a watch was of crucial importance. And, as is so often the case, it was war that created this need.

On the night of 20th December 1914, the French Farman MF 11 were the first bombers to fly at night. The ability to read flight instruments in complete darkness thus became a strategic priority.
From 1917, the American Defense Department decided to order luminescent watches from the US Radium Corporation, which used radium paint for the luminescence. History recalls above all the struggle of the "radium girls", who spent their days painting watch dials with radioactive substances, with the health effects that we can imagine.
But at the time, this production was strategic… and it remained so for a long time.

At the dawn of the second world war, such instruments that were readable at night were no longer needed just in the air. Night could also appear in the middle of the day - you just had to dive under water.
We now move to Italy, where a few men understood that underwater combat could offer a precious advantage in the case of conflict. They followed the example of two of their predecessors, Major Rossetti and Lieutenant Paolucci, who became the first combat swimmers in history, when they sunk an Austro-Hungarian cruiser in the port of Pola in November 1918.
Inspired by this feat, their comrades wanted to dive discreetly, swim towards their targets, destroy them and then disappear. They became the first combat swimmers of the 10th MAS flotilla.

In order to operate at night and underwater, the members of the MAS flotilla needed equipment that was both reliable yet innovative, including genuine diver's watches that were both water resistant and legible. And it was this latter aspect that needed the most work. One of the officers in the flotilla heard about a watch workshop in Florence. He visited it and met Guido Panerai. Together, they decided to develop a watch that would meet the requirements for future operations by the Italian swimmers.

Once again, radium was called to the rescue. Panerai developed a water resistant watch with two superimposed dials: one was hollowed out with large 12, 3, 6 and 9 numerals and the other was covered with radium. They were fitted into an oversized case that was 47mm in diameter and housed a Rolex movement.
The Radiomir was born.

This is where the story starts. Italy's combat divers started operations. Their exploits inspired navies all over the world. And they wore new versions of the Radiomir. By the end of the conflict, Panerai had produced just over a thousand watches, but this remained a military secret for years to come.

In order to keep its market share, the Florentine brand improved its Radiomir models and looked to other countries that called upon the services of former combat divers from Italy. But the technical specifications did not change: legibility and water resistance.
The dangerous radium was soon replaced by a new substance based on tritium: luminor. The water resistance of the newer diver's watches was also improved by a new crown protecting bridge, which is today affectionately known among fans as the "bottle opener".
But it is once again an aspect of light that gave the new watch its name: the Luminor.

Still today, the Luminor and Radiomir models dominate the Panerai catalogue. They are no longer military secrets but they still keep their unmistakable DNA, a mixture of industrial design, operational simplicity and Latin charm.

Luminor or Radiomir. The choice appears simple. Yet it is decidedly complicated. In the end, I opted for a Luminor that is particularly dear to my heart: the PAM 590. It is the link between the past and the present, bearing a seal that is famous in the brand's history, and was launched this year as a limited edition. It is the embodiment of what I think a true Panerai should be.

Why Panerai ?
The Luminor and Radiomir are the two emblematic models of the brand, which was relaunched in 1993 and incorporated into the Vendôme group in 1997 (which later became the Richemont Group). Officine Panerai has since experienced an astonishing rise to fame.

Even though its history is not as long as that of many of the famous Swiss brands, Officine Panerai has managed to exploit it in an almost unique way, using the techniques of Hollywood to build up its muscled up Radiomir and Luminor models in the style of the Expendables, order its collections like sequels or even prequels and grab the attention of an appreciative and particularly expert audience by developing its models in very small steps.

The brand has not only imposed its unique style, it has also liberated wrists by daring to offer 44mm diameter cases from the start of the 1990s, then relaunching the original 47mm cases at a time when 39mm was the norm.

Furthermore, Officine Panerai probably invented the concept of special editions and still today manages to generate both excitement and frustration among fans and yet still be forgiven! Although the concept is now found in overabundance among its competitors, whose initiatives are not always successful, the Officine can delve into its history - and the abundance of prototypes and variants in its production - to surprise and constantly nurture the legend.

The Panerai Luminor PAM 590: From the US with love!

The first version of the Luminor dates back to 1950. At the time, this diver's watch had a diameter of 47mm and a case that was rounder than that of the current 44mm Luminor models. In order to highlight the difference, a few years ago Panerai produced a version similar to the original model: the PAM 372.

But let's get back to our contemporary Luminor. It means a lot in the recent history of the Officine, because Panerai re-entered the watch market with a similar model in 1993. Before 1997 and the acquisition by the Vendôme Group, which later became Richemont, Panerai produced several versions of its Luminor with a concession to its predecessor: its size shrunk from 47mm to 44mm.
Offering a 44mm watch in 1993 was already very audacious. Panerai would wait a few more years before re-issuing its legendary 47mm model.

In order to lure future customers, the teams at Panerai decided to recreate the Luminor. The task was entrusted to Alessandro Bettarini, who designed a new case that was more angular than the original and had slightly reduced proportions. The success of this new version was such that Paneristi (as fans of the brand are known) call it the Bettarini.

The Bettarini is still listed in the Panerai catalogue but at the SIHH in 2014 the brand presented a new version, still at 44mm diameter, but with a more refined profile. The PAM 590 uses this new case.

Another major change is the movement. Since 1993, Panerai had been using Unitas movements in its Luminor models, which fitted well with its image as an assembler of tool watches. But, following its competitors, the brand presented its first "in house" movement, the P2002, in 2005. A long series of new movements followed until the hand-wound P5000 movement was launched in 2014, with an eight-day power reserve. Thinner than the Unitas, this movement allowed the Bettarini case to shed some weight.
It is the impressive power reserve that makes the Panerai PAM 590 so interesting. It bears the inscription "8 giorni brevettato" on the dial, which first appeared in 1950 on a Luminor Submersible produced for the Egyptian navy. At the time, the watch was fitted with an Angelus calibre.

The "8 Giorni" name stuck and still gets collectors salivating. Panerai has only launched a few models with this logo on the dial. The PAM 590 is one of them, which gives it even more charm.

The dial hides another interesting feature of the 590. Like all Panerais it is simple and loyal to the principles of legibility. The 9 is replaced by a small seconds counter. But if you look closer you will see that the colour of the hour markers is different from the colour of the "Luminor Panerai" text or the "8 Giorni" logo. The hour markers are orange, the text is white.

In Panerai culture this is known as a "non-matching" dial. It is an allusion to the first watches of the pre-Vendôme period (before the acquisition by Richemont), on which some white luminous hour markers would quickly change colour on exposure to the sun, creating a difference in colour between the (non-luminescent) inscriptions on the dial and the hour markers. What was originally a quality issue thus became a genuine Holy Grail. Some dials were replaced but other owners kept their watches as they were, thus creating a buzz about "non matching" dials that now makes them sought after because they are original.

The Panerai PAM 590 takes on this characteristic and therefore has a dial inspired by vintage models. Another reason to fall for it.

In summary, our Luminor has a "Bettarini" case, a "non matching" dial and an "8 Giorni" inscription.

At the start of this review, these terms may not have got your attention. But now that you have become Paneristi, you know why this Panerai PAM 590 is so special.
And if I add that in 2014 it is only available in the USA, I create both frustration and expectation.
Welcome to the world of Panerai!

What does the devil's advocate think?
A Panerai is recognisable, easily identifiable. This is both its strength and its weakness. The uninitiated will quickly say "OK, it's a Panerai". But the strength of the brand is in the subtlety of the changes it has made to its models from one year to the next. And this subtlety is sometimes… too subtle! You need time to appreciate the difference in colour of the hour markers, the orange of some numerals compared with the sandy yellow of others. Or the shape of a hand that recalls a particular model of 1942, compared with one from 1943! And there are numerous other examples.

A Panerai, therefore, is not just a watch. It is an object that you have to get to know, and that takes time. It will help you to get to grips with a phrase that angers any enlightened fan: "they are all the same!".

What image does the wearer of this Panerai project?
A Panerai is a "tool watch", an instrument for work invented to serve a particular purpose. It was born to be functional and effective, not to please. And that is precisely why it does please!
If the wearer of this PAM 590 is able to explain the distinguishing features of this model compared with another Luminor, he will already have come a long way and will be considered an expert rather than someone who has simply given in to a particular fashion.

Another point that is specific to Panerai watches: their ability to "accept" all kinds of leather straps. The Luminor is particularly versatile in this regard and has helped to build up a "strap culture" that is specific to the brand.
So if you really want to show that you are an aficionado, nothing could be simpler: forget about the strap supplied with the Panerai 590. It's not that it's ugly in any way, just that you should not keep it! That's the way it is. Choose a 74 instead, which will suit it very well.
You don't know what a 74 is?
Then you still have some ground to cover in your Paneristi education!
It's up to you to find the answer…

• A new integrated manufacture with almost all the metiers of the art of watchmaking
• 130 new jobs
• Expanded Research and Development activities: the Workshop of Ideas
• Zero carbon dioxide emissions

The new production facility will be opened at the end of 2013 and it will be at Pierre-a-Bot, on the heights above Neuchâtel. Its birth will complete the progress which in just a few years has established the Florentine brand all over the world as one of the most important productive expressions of haute horlogerie sports watches.
 

At the moment, the stages of development, manufacturing the various components, assembly and quality control are all carried out by Officine Panerai internally but they take place in different production sites. The unification of the various stages in a single location which is also significantly larger will bring several benefits to the production, to the benefit all admirers of Panerai watches: higher capacity, greater independence in all stages of production and better quality control.

The new Panerai manufacture will have an area of 10,000 square metres in which there will be 290 employees, 130 more than the 160 who are currently employed at the building in the centre of Neuchâtel, where the brand is located at the moment. In addition to the production lines, equipped with the very latest technologies, there will be space in the new manufacture for all the trades related to the prototyping, production, assembly and rigorous quality control of the components, movements and cases of Panerai watches, trades that are carried out by master watchmakers and their highly skilled colleagues.

Inside the new building there will be a large space for the Workshop of Ideas, the area where all the research and development activities which for years have been behind the innovative drive of the brand will be consolidated. Materials research, the study and design of new movements together with the continuous refinement of the quality and creativity expressed by its products are fundamental requirements of a brand which finds in its history and its military origins the need to surpass its own standards so as to meet the requirements of its demanding customers.

As has always been the case, the activities of the manufacture at Neuchâtel will carry out the completion and execution of the creative ideas of the Panerai designers who contribute to preserving one of the most distinctive elements of the brand: the combination of Italian history, design and passion with Swiss precision, craftsmanship and technical watchmaking knowledge which makes Panerai watches unique and immediately recognizable all over the world.

In the words of Angelo Bonati, CEO of Officine Panerai, "In 1997 a great adventure was begun which has been creating the foundations for the future development of the Panerai brand and for its perpetuity".

The new Officine Panerai manufacture will have zero environmental impact in terms of carbon dioxide through careful integration of technologies for the recovery and recycling of resources, devices for reducing emissions and eco-sustainable mobility policies for employees.

With a Luminor 1950 case and the classic Panerai bracelet in ceramics, Tuttonero is made entirely of matt black ceramic: a watch with extraordinary aesthetic impact, which is faithful to the Panerai identity and constructed using the most advanced technologies in the field of materials.
Matt black is evident in every detail of the Tuttonero: the Luminor 1950 case with a diameter of 44mm, the lever device protecting the winding crown which makes every Luminor unmistakable and the dial which is of sandwich construction. Like the numerals and hour markers, the hands (hour, minute, small seconds and second time zone) are covered with ecru Super-LumiNova®, thus ensuring excellent visibility and legibility even in the dark.

The bracelet too is made entirely of matt black ceramic, the links being formed and finished by the same processes as the case and then attached to a PVD-coated brushed steel buckle. The design of the bracelet is the result of lengthy research aimed at achieving perfect integration with the ceramic case. Each individual link is asymmetrical and has curved surfaces which enhance the soft feel and effective performance of the bracelet.

The ceramic used by Officine Panerai is a synthetic material based on zirconium oxide powder. By means of a complex series of working and finishing processes this acquires a particularly uniform and even appearance combined with a high degree of hardness (up to five times greater than that of stainless steel), as well as being resistant to scratches, corrosive agents and high temperatures. These characteristics have made ceramic one of the materials of choice in the world of haute horlogerie.

The movement of the Tuttonero is the P.9001/B calibre, completely developed and made in the Officine Panerai manufacture. It is an automatic mechanical movement with a power reserve of three days, date, second time zone, zero reset seconds hand and power reserve indication on the movement, visible through the sapphire crystal on the back. The movement has undergone a blackening process to give the watch a completely black appearance, as indicated by the engraved inscription "TUTTONERO" on the back. The Tuttonero - Luminor 1950 3 Days GMT Automatic Ceramica (PAM00438) is waterresistant to 100 metres and is part of the Contemporary Collection.

WORLDTEMPUS - 7 May 2010

Several brands—the latest in line being Girard-Perregaux and Panerai—have attempted to make good commercial use of a cooperation with Ferrari. But—honestly—they didn't really succeed.

Cabestan's Jean-François Ruchonnet and Timothy Bovard are expecting to break the streak with the collaboration they announced yesterday: the Scuderia Ferrari One by Cabestan uses the movement of the Winch Tourbillon Vertical as its mechanical base. For its visuals, Ruchonnet allowed himself to be deeply inspired by Ferrari race car technology and design. The result is eight cubic centimeters of pure mechanics dressed in a uniquely captivating design.

To find the pure essence of what makes up Ferrari's design magic, Ruchonnet teamed up with the Ferrari design team in Maranello headed up by design director Flavio Manzoni. The two worked together to identify elements in Ferrari's Formula 1 race cars that would become the basic design elements of the Scuderia Ferrari One: each component had to serve a specific purpose, and every material was chosen to enhance performance.
"This is not a simple licensing agreement as was the case with Panerai," Cabestan's president Timothy Bovard explains. "Cabestan and Ferrari have partnered to design, produce, and market the Scuderia Ferrari One by Cabestan. Ferrari will furnish certain components of the timepiece such as the titanium, the carbon fiber, and the leather."

"This is a joint product development between Ferrari and Cabestan and not a typical licensing/sponsorship agreement," Bovard continues. "As such, the financial relationship between the parties is royalty-based." In addition, Ferrari and Cabestan will directly market the timepiece to Ferrari owners only. "The Scuderia Ferrari One by Cabestan is a much more exclusive timepiece than any other ever developed with Ferrari or, in fact, with any other car brand in the world," Bovard explains the difference between this collaboration and others between watch- and automakers. Additionally, it will be possible for customers to have some elements of their own Scuderia Ferrari One by Cabestan personalized.

The Scuderia Ferrari One by Cabestan was created to honor the past sixty years of Ferrari racing in Formula One and will be offered only in a limited edition of 60 pieces. "This is just the first creation, and others will follow to celebrate specific events and car models in the world of Ferrari," Bovard assures us.
Bovard expects the first pieces to be ready by the end of the year. They will retail for € 300,000—which is more than the cost of a new Ferrari.

Dedicated to fans of technical grand complications, the Luminor 1950 Equation of Time Tourbillon Titanio - 50 mm by Officine Panerai is a tribute to the genius of Galileo Galilei, a combination of some of the rarest, most exclusive and fascinating specialities in watch-making.
Produced in just 30 examples, the Luminor 1950 Equation of Time Tourbillon Titanio - 50 mm is the most technically sophisticated wristwatch ever produced by Officine Panerai: a tourbillon with equation of time, indication of sunrise and sunset times for the city chosen by the purchaser and depiction of the night sky of the same city on the back plate.

The watch functions are immediate and clear on the dial: a date window at 3 o'clock, alongside a tiny dial that shows the month with a hand; sunset time; equation of time; sunrise time and finally small seconds at 9 o'clock, where the rotation of the tourbillon with a tiny ecru disc is visible through a small dial. Times for sunrise and sunset are shown by two cursors that run along numbered circular sectors and vary depending not only on the seasons but also on the latitude chosen by the purchaser. The dial has the classic Panerai sandwich structure, guaranteeing exceptional night-time visibility thanks to the luminescent substance inserted between the two layers.
Equation of time is the difference between the time shown by the watch, which is that universally adopted for ease and real or solar time, which varies every day due to the eccentricity of the Earth's orbit and the inclination of its axis. 4 days a year, these two times coincide perfectly but on all the other days they actually differ by up to 15 minutes, either faster or slower. The linear cursor at 6 o'clock immediately shows this time difference and this calculation is a speciality of top-end watchmaking and a feature that very few watches have.
Other indications can be seen through the sapphire glass on the lower part of the movement P.2005/G, based on the Officine Panerai P.2005 in-house calibre, modified to include new functions. With 375 components, the P.2005/G calibre features a typical Panerai tourbillon regulator, which can be admired from the back, turning on an axis perpendicular to the axis of the balance and making two rotations a minute, instead of one. With three spring barrels, it has a manual-wound movement and ensures 4 days' autonomy, with the remaining power reserve shown by a hand, this too visible on the back.

The last hugely fascinating element that completes the personality and refinement of this model, is the map of the sky on the lower part of the mechanism. The disc that shows the map rotates in one direction or the other, depending on the hemisphere chosen, thus constantly updating the night sky above the city chosen by the purchaser. The name of the city is also engraved on the back, together with the millesimation.
The watch's Luminor 1950 case is 50 mm in diameter, in titanium so that it weighs less, but clients can also choose a pink gold case. Waterproof to 10 bar (about 100 metres), the case has the typical crown-protecting bridge, brushed titanium like the case body, while the anti-reflective sapphire crystal is held in place by a bezel with contrasting polished finish.
The Luminor 1950 Equation of Time Tourbillon Titanio - 50 mm comes with an alligator strap and the classic buckle customised with the Officine Panerai logo.

22 May 2009 - www.fratellowatches.com

 
I have been a watch enthusiast since I was a small boy, but since a decade or so, I am really passionate about them and read and learn as much as I can about watches. This knowledge and observations translate into articles I write every once in a while.
I noticed that I am someone that needs a bit of time to get used to new models or trends. It took me a few years to get used to the size of large watches and remember I laughed at the ridiculous Panerai dimensions when I first noticed them. After having owned several Panerai watches myself, I got used to watches that easily exceed the 40mm diameter size.
Hublot is a manufacturer of watches I also had to get used to. First, the Hublot MDM with rubber strap - Hublot was probably one of the first brands to introduce a non-diving watch with a rubber strap in 1980 - and later on the Hublot Big Bang. This time, it wasn't the size I had to get used to, but the high-end positioning of the watch (taking the former models into consideration) by Hublot and the whole look & feel of this particular watch. Also, the use of high-tech materials for their watches makes them a very progressive and interesting watch brand for many collectors. Big Bang is indeed the perfect name for this timepiece. Kudos to Jean-Claude Biver, who has put Hublot (back) on the map of haute horlogerie. In a recent copy of Revolution Magazine (also distributed by WorldTempus), Jean-Claude Biver is even referred to as being 'the reference in high watchmaking'.

Having that said, the only thing that worries me is the number of limited editions the brand is launching every year. True, they are limited in number of production runs, but there are a lot of different limited editions. The market is probably in demand for limited editions, so consumers are able to distinguish from each other. Launching limited editions just for the sake of being limited is something that I can't get used to I guess.

One of the recently introduced limited edition Hublot watches has truly a reason for being limited. It is the Hublot Aero Bang Morgan watch, limited to 500 pieces. This watch celebrates the 100th anniversary of the Morgan car company. The Aero Bang Morgan watch is inspired by the Morgan Aeromax car. The production of this hand-made sports vehicle is only limited to 100 cars. The lucky owners of one of these 100 cars get priority for the first 100 Aero Bang Morgan watches to be able to get a matching number.

The Aero Bang Morgan has a case made out of ceramic and a steel-gray tungsten bezel, both materials that are very durable and used in the (racing) car and aircraft industry. The Morgan logo shines proudly on the dial at 9 o'clock, while it doesn't detract from the skeleton dial that reveals only a bit from the automatic winding chronograph movement. This movement - like in all Big Bang models - also features a tungsten rotor.

The caseback of the watch is made out of black ceramic material, as you can see on the picture above.
Now, besides being a bit reserved towards limited editions, the same goes for watch - car alliances. I never understood the IWC - AMG, Breitling - Bentley or the Jaeger-LeCoultre - Aston Martin cooperation for example. The same thing goes for the cooperation between Hublot and Morgan. Does Hublot really identify them selves with Morgan? Or did Morgan 'need' a watch to celebrate its 100th anniversary and wanted to offer something special for its customers? What exactly is their relationship?
Cooperation like this shouldn't leave room for guessing why the brands started a joint venture in my humble opinion.
As much as I do like the watch, I wouldn't pay premium because of the Morgan logo on the dial. Perhaps I would if I owned a Morgan Aeromax sports car, or when I am able to tell why the relationship between Hublot and Morgan is so close other than initiated because there was a fruitful encounter between Charles Morgan and the reference of high watchmaking, Jean-Claude Biver.
Don't let this small remark hold you back from doing a price inquiry for this watch at your Hublot dealer.