Seiko Black and Green Dial Black PVD Stainless Steel Men's Watch SSA097

December, 1960. Grand Seiko was born. The goal that inspired its creators was hardly a modest one. They were determined to create nothing less than the best luxury watch in the world.
Before the watch came the standard it had to attain. The "Grand Seiko Standard" of precision and reliability was set at a level higher than any yet achieved by Seiko and higher than all the international chronometer standards. The challenge was substantial, as new skills and technologies were required in order to meet and exceed the new Grand Seiko standard.
Today, just as fifty years ago, Grand Seiko is focused on the pure essentials of watch-making. Grand Seiko strives to provide lovers of fine watches with the ultimate, functional watch. Each and every Grand Seiko is as accurate, as reliable, as legible and as comfortable to wear as can be achieved. Grand Seiko is everything a luxury watch should be, with no unnecessary elaboration or undue decoration. Just pure, simple and basic watchmaking raised to the level of an art form.
For fifty years, the story of Grand Seiko has been the story of a team's dedication to perfecting the deceptively simple idea of creating the "ideal watch". Watch lovers in Japan have long enjoyed the pleasure and satisfaction of owning Grand Seiko. Now, the Grand Seiko world is open to all.
Though times change and Seiko's watchmaking technology has evolved rapidly, the spirit and essence of Grand Seiko remained the same. For fifty years, Grand Seiko has stood for the same simple yet exacting ideals. And so it will be for the next fifty years. And beyond.

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Ananta is a Sanskrit word that means 'the infinite'. When the SEIKO design team embarked on this creation, they were told that there were no boundaries. They were given infinite scope to build a watch that embodied the SEIKO dream of "the most technologically advanced craftsmanship in the world". They could explore any design direction and seek new inspiration wherever they chose. Ananta is the result: a collection that expresses SEIKO's dedication to infinite perfection.

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Spring Drive is the only watch whose hands' motion reflects the true nature of time.
Spring Drive is the summit of watchmaking mechatronics achieved by SEIKO's technology and heritage, and hand assembly is done by our most skilled craftsmen in Japan.

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Sportura is SEIKO's leading sports watch collection. Inspired by high-performance motor sport, each Sportura watch is presented in a high-grade stainless steel case, with 10 bar water resistance and a sapphire crystal, so that it is durable, practical and legible, even at high speed. Quartz, Kinetic or Automatic, for men or for women, Sportura is engineered for the new road ahead.

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The SEIKO Premier collection combines classically refined inspiration with subtly modern expression. Premier has established itself as SEIKO's leading dress watch collection.
The Premier design is inspired by the eternal beauty of neo-classical architecture. Each Premier case has the solidity and grace of a Palladian villa and each dial has a depth of sculpted detailing that draws its inspiration from the architraves of a Greek temple. However, these classical features are also expressed with a modern flair. Premier is classical yet modern, reverential yet bold, restrained yet eye-catching.

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SEIKO Velatura is a collection of high performance marine watches for men and women, each of which combines innovation of function with refinement in design. At the heart of the collection are two entirely new calibers, Kinetic Direct Drive and a Yachting Timer, both designed expressly for Velatura and for the needs of professional and recreational sailors alike.

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Since 1997, Arctura has been the signature design for SEIKO's Kinetic technology. Arctura stands for b, solid build quality and aerodynamic design inspired by the arc of nature; in rainbows or in the curvature of the earth, the arc is central to nature's plan and Arctura draws its strength from the eternal beauty of this shape.