Jaeger-LeCoultre - 116th Argentine Polo Open
The final of the Argentine Polo Open Championship in Palermo, the moment everybody is awaiting all year long, is coming up. Reverso squadra's ambassador, Adolfo Cambiaso (La Dolfina) secured a place in the final of the 116th Argentine Polo Open and will meet Ellerstina, as happened in 2008. It is the first time in history that Palermo will feature two 40 goals teams.
During this 2009 "Triple Crown"season, the best players serve as special emissaries of the brand, its Reverso Squadra collection and bear eloquent testimony that the values of sport and to polo in particular polo are more closely than ever entwined with those of the Haute Horlogerie.
Jaeger-LeCoultre inaugurates a section dedicated to polo on its website
With the polo season in full swing, the Manufacture is inaugurating a new section of its website dedicated to this sport. Arranged in five parts, it narrates the close ties that have been woven between Jaeger-LeCoultre and polo since 1931 and presents the brand's Polo Ambassadors, four inimitable sportsmen and women: Adolfo Cambiaso, Eduardo Novillo Astrada, Lia Salvo and Claire Mountbatten, the Marchioness of Milford Haven. Brief biographies detail the various stages of their exceptional careers, while individual interviews reveal the dominant aspects of their personalities.
The polo section of the Jaeger-LeCoultre website publishes the outcomes of prestigious tournaments sponsored by the brand and provides various links that enable the mysteries surrounding polo, the oldest team sport in the world, to be explored. The Reverso watch, which was created at the request of polo players to help them cope with fast passes during matches, is naturally one of the guests of honor to be featured on this website. Characterized by unyielding modernity, this icon has been reinterpreted in countless ways over time and has nonetheless remained faithful to its underlying identity. The 75th anniversary of this emblematic watch with its reversible case witnessed the presentation of the Reverso Squadra watch, which caused a sensation during its launch in 2006 and whose square shape was inspired by a highly original design unearthed in the brand's archives. Available in both masculine and feminine versions, the Reverso Squadra incarnates the spirit of polo perfectly and embodies the values of the Manufacture.
Discover the polo section of the Jaeger-LeCoultre website now at: www.jaeger-lecoultre.com/polo